brand manager Esports Betting

Oddin.gg is a B2B esports betting infrastructure provider. It delivers content, odds, risk management, and data-driven innovations for sportsbook and platform operators worldwide.

• Own and evolve Oddin's brand strategy, visual identity, and creative direction;
• Translate company and marketing strategy into distinctive creative concepts, campaigns, and visual narratives;
• Maintain and develop the brand system, including guidelines, templates, imagery, typography, presentation standards, and visual principles;
• Set the creative direction for websites, product launches, social content, events, videos, sales materials, employer branding, and internal communications;
• Work closely with internal designers and external agencies by creating briefs, providing feedback, and ensuring consistently high-quality execution;
• Develop campaign concepts from the initial idea through delivery, coordinating the people and resources needed to bring them to life;
• Use AI tools for creative exploration, image and video production, rapid prototyping, versioning, and workflow automation;
• Build scalable templates and processes that help teams create on-brand materials without slowing down execution;
• Review visual output across the company and raise the overall standard of how Oddin presents itself.

• 6+ Years of experience in brand marketing, creative marketing, digital design, or a closely related role with a B2B SaaS company;
• A strong portfolio of brand systems, campaigns, launches, or visual work personally shaped and brought to market;
• Experience owning or significantly evolving a visual identity, not only applying existing guidelines;
• Strong creative judgment and the ability to defend design decisions to leadership;
• Ability to translate commercial and strategic objectives into clear, compelling creative direction;
• Experience briefing and managing designers, agencies, and other creative specialists;
• Genuine fluency with AI-enabled creative workflows, including image, video, design, or prototyping tools;
• Comfort operating in a fast-moving company where the brand and business are evolving simultaneously;
• Ability to work independently on multiple projects and take ownership without needing a detailed playbook;
• Nice to have: Experience in B2B technology, gaming, esports, betting, entertainment, or another visually competitive industry; experience building brand architecture across multiple products, divisions, or audiences; a background in a startup or scale-up environment; experience with motion, video, photography, 3D, or experiential and event design; familiarity with Figma, Adobe Creative Cloud, Canva, or comparable creative tools; experience with website redesigns, brand migrations, or large-scale digital projects.

• Work remotely or in a hybrid style;
• Brand new Norse-myth-inspired offices in Prague;
• Personal growth opportunities.