brand manager

The company operates two established iGaming brands (Sportsbook and Casino) with a team of approximately 100 professionals. It utilizes a turnkey infrastructure focused on growth and holds a Curaçao license, currently expanding its market presence from Tier-3 and Europe to Tier-1 regions.

• Audit current affiliate program positioning and develop a 6–12 month brand roadmap;
• Build a B2B brand strategy to increase awareness among affiliates, media, and strategic partners;
• Create PR initiatives to position the company as a trusted operator within the affiliate community;
• Increase inbound partnership requests through brand awareness;
• Develop sponsorship and partnership opportunities with industry media, influencers, and events;
• Own the company's brand presence across major iGaming conferences;
• Coordinate PR, SMM, Events, Content, and SEO teams to execute a unified brand strategy;
• Build relationships with affiliate communities, industry publications, and opinion leaders;
• Develop affiliate enablement materials, media kits, presentations, and communication guidelines;
• Build and scale the Brand team.

• 3+ Years in Brand Marketing, Affiliate Marketing, PR, or Partnership Marketing within iGaming;
• Experience building and promoting B2B brands such as affiliate programs, CPA networks, operators, or providers;
• Hands-on experience with affiliate communities, industry media, and opinion leaders;
• Strong understanding of the affiliate ecosystem, industry media, rankings, review websites, and key opinion leaders;
• Experience working with affiliate managers and business development teams;
• Experience planning sponsorships, partnerships, and conference activities;
• Ability to build brand activities in-house with cross-functional teams;
• Leadership experience managing cross-functional marketing teams;
• English B2 or higher.

• Relocation support to Cyprus;
• 28 Vacation days and 10 sick days;
• Annual Loyalty Bonus;
• Learning budget and conference support.