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описание
No visa sponsorship: applicants must already have the right to work in the country of employment.
At Raising Cane’s Chicken Fingers®, we serve only the most Craveable Chicken Finger Meals® — it’s our ONE LOVE®. What began as a dream by our Owner and Founder, Todd Graves, has grown into one of the fastest-growing chicken concepts, with over 1,000 Restaurants worldwide. Known for our great Crew and cool Culture, we live by a Work Hard, Have Fun philosophy. As we continue to grow across the U.S. and internationally, including Restaurants in the U.K. and Mexico, every Crewmember plays an important role in our success. Now is your chance to join the team and help establish Cane’s in the U.K!
задачи
The Area Leader of Marketing (ALM) is responsible for all marketing efforts that support restaurants within the area. This includes managing, planning and overseeing promotions, advertising campaigns of Restaurant services and products, conducting market research, expanding our business, planning and preparing projects, negotiating contracts, leveraging expert knowledge of the market, staying on top of changing market dynamics, using market expertise to identify traffic drivers within each restaurant trade area, and creating and executing market and Restaurant-level marketing plans. The ALM must remain nimble, constantly looking for ways to keep the brand top of mind. This role is also responsible for leading the planning, negotiation, and execution of sponsorships that support their market. Additionally, this role directly supports each restaurant with day-to-day branding and marketing needs, always working in collaboration and alignment with the Business Unit (BU) team.
Liaise with Raising Cane’s by acting as the market expert, staying informed about market demographics, traffic drivers, competition, and other market dynamics impacting sales and apply this knowledge to restaurant and market-level marketing plans
Serve as brand ambassador within the market, being primary contact for community relationships and partnerships
Connect with the community, build relationships with partners, promote Raising Cane’s, and support restaurants
Lead on- and off-site market-level activities that support the brand and local community
Oversee planning and execution of active community involvement through local community outreach, requests submitted through the community request system and surveys and Customer feedback
Create and execute market and restaurant-level marketing plans annually, with quarterly re-evaluations
Lead New Restaurant Opening (NRO) marketing planning and execution, including developing marketing plans, pre-canvassing activities, on-site support of pre-opening and opening activities, and post-opening marketing support
Manage all aspects of the sponsorship process, including planning, negotiation, and partnership management, ensuring adherence to the approved sponsorship process and maximizing sponsorship benefits
Directly support restaurants within the area with all marketing-related activities and questions, including defining target group for marketing campaigns
Enforce Raising Cane’s brand standards and marketing philosophies within the restaurant and market
Support activations and activities planned at the support office level as needed
Prepare weekly, monthly, and quarterly business reports detailing the impact of marketing activities (including on sales) and related recommendations
Provide feedback to the RSO on campaigns, programs, and tools
требования
80% Travel
International travel passport required
Required to live within assigned area
Bachelor’s degree in marketing or communications or equivalent experience
3+ years’ field marketing experience in a multi-unit restaurant or retail environment
Experience in planning and negotiating sponsorships, including establishing new relationships, negotiating contracts, managing relationships, implementing assets, and assessing impact
Availability to work a variety of shifts, including days, evenings, and weekends
Detail-oriented, organized, and flexible for effective multi-priority management
Strong written and verbal communication skills
Ability to work effectively and efficiently both independently and collaboratively
Proficiency in Microsoft Office (Excel, PowerPoint and Word)
This role is not eligible for visa sponsorship at this time and you must hold valid Right to Work in the UK when applying.
Additional Information
All your information will be kept confidential according to EEO guidelines.
