retention product manager в gaming e-commerce

The company operates an international e-commerce platform for game currencies and in-game services. It is a category leader in the US and Europe, with a large global user base and eight-figure annual revenue.

• Own, track, analyse, and improve product retention metrics, including Day 1 / Day 7 / Day 30 retention, churn rate, LTV, and related KPIs
• Develop lifecycle communications across email, push notifications, in-app messaging, onboarding flows, and reactivation campaigns
• Build and validate hypotheses through A/B testing, behavioural analytics, and qualitative research
• Identify churn and drop-off points across the user journey and propose practical solutions
• Align acquisition and retention strategies with product, marketing, and analytics teams
• Use AI tools for data analysis, communication personalisation, and hypothesis generation and prioritisation
• Design personalised user engagement journeys based on segmentation and behavioural data
• Scale retention programmes using CRM/CDP platforms and automation tools

• 4+ Years of experience in retention, CRM, lifecycle marketing, or growth
• Proven results improving retention, reducing churn, or increasing LTV, supported by specific examples
• Ability to independently build funnels, segment audiences, and interpret A/B test results
• Hands-on experience with analytics and automation tools such as Mixpanel, Amplitude, Braze, Customer.io, Intercom, or similar platforms
• Practical day-to-day use of AI tools for data analysis, communication development, and insight discovery
• Experience with e-commerce and/or marketplaces
• B2+ English
• Ability to turn data into hypotheses and hypotheses into clear, prioritised tasks

• Remote-first setup; work from anywhere, with a focus on outcomes and clear expectations
• Flexible payment options in EUR / USD / RUB / USDT, discussed individually