Product manager in healthcare marketplace

At Docplanner, we run the #1 patient–doctor marketplace in most of the markets where we operate, connecting over 100 million patients every month with the doctors and clinics who care for them. Our mission is simple: to help people live longer, healthier lives. As Senior Product Manager for Visibility, you will own the product and business logic that decides how doctors are ranked and surfaced across the marketplace, together with the paid visibility products (First Class, Media360) that let them grow further.

• Co-own the core success and health metrics for the marketplace customer base: retention, churn and the reduction of zero-booking (“zero-UB”) doctors.
• Partner with Customer Success and Patient Marketing to set doctors up for success from onboarding through renewal, closing the loop between how a profile is configured and the bookings it generates.
• Design differentiated success journeys for different customer segments, specialties, and maturity levels.
• Own the business logic that governs how doctors and clinics are ranked, matched, and surfaced across marketplace search and listings.
• Balance patient experience and relevance against doctor outcomes and commercial objectives, and define the guardrails that keep that balance healthy.
• Define evaluation frameworks, success metrics, and experiments to measure and continuously improve ranking quality.
• Own the roadmap and business logic for our paid visibility products, including First Class (premium placement) and Media360 (managed patient-acquisition media).
• Make the value of these products transparent to customers, so the ROI is obvious and repeatable.
• Use SQL and analytics tools daily to answer your own questions, size opportunities, and validate decisions – without waiting on someone else to pull the numbers.
• Instrument products well, define the metrics that matter, and build the dashboards and experiments the team runs on.
• Drive an experimentation culture: form hypotheses, run A/B tests, read the results honestly, and iterate.
• Use AI tools such as Claude, Claude Code, Cursor, and AI prototyping tools daily to accelerate discovery, prototyping, PRD creation, and execution.
• Move quickly from research and discovery to validation, launch, and iteration using AI-assisted workflows.
• Work closely with Customer Success, Patient Marketing, Engineering, Data, Design, and country teams to deliver impact across markets.
• Use qualitative and quantitative research to inform decisions and optimise customer outcomes.
• Help evolve our marketplace and AI-native product practices and level up the wider product organisation.

• 5+ years of Product Management experience building digital consumer or marketplace products.
• Strong product thinking and a user-centric mindset, paired with the commercial instinct to connect product decisions to business outcomes.
• Excellent communication and stakeholder-management skills across both commercial and technical audiences.
• Experience working cross-functionally with Engineering, Design, and Data teams.
• Extreme ownership, comfortable operating in ambiguity and shaping products in emerging spaces.
• Fluent with SQL and comfortable querying large datasets to explore, size, and validate opportunities independently.
• Proven ability to translate business logic into ranking, scoring, or matching logic – and to reason clearly about the trade-offs.
• Strong analytical and experimentation skills; you make decisions from data and can defend them.
• Strong grasp of the metrics that drive a subscription marketplace: churn, retention, engagement, activation, ARPU, and lifetime value.
• Experience owning or moving retention and engagement metrics for a customer base, not just shipping features.
• Understanding of two-sided marketplace dynamics and the tension between supply-side outcomes and consumer experience.
• Strong AI-native product mindset, with hands-on experience using AI tools in daily product workflows.
• Ability to move quickly from research and discovery to execution and launch.
• Будет плюсом: Experience with search, ranking, relevance, recommendation, or matching systems; Experience with pricing, monetisation, or visibility / ads products in a marketplace; Experience owning customer success, retention, or supply-growth outcomes in partnership with commercial teams; Background in healthcare, healthtech, wellness, or patient-engagement products; Experience building AI products powered by LLMs or conversational interfaces, including chat evaluation and prompt optimisation

• A salary adequate to your experience and skills.
• Remote or hybrid work model with or hub in Warsaw;
• Flexible working hours (fully flexible, as in most cases you only have to be on a couple of meetings weekly);
• 20/26 days of paid time off (depending on your contract);
• Additional paid day off on your birthday or work anniversary (you choose what you want to celebrate).
• Private healthcare plan with Signal Iduna for you and subsidized for your family.
• Multisport card co-financing for you to have access to sports facilities across Poland.
• Access to iFeel, a technological platform for mental wellness offering online psychological support and counseling.
• Free English and Spanish classes.