Product manager in digital channels

Santander is evolving from a high-impact global brand into a technology-driven organization, and our people are at the heart of this journey. The Digital Channels area defines, develops and evolves the digital experiences of the Bank's personal customers, ensuring journeys are simple, secure, accessible and relevant. The team works across Business, Design, Data and Technology, and collaborates directly with global Product teams to develop scalable solutions while responding to the specific needs of Portuguese customers and the market.

• Lead Product Discovery activities, understanding the needs and behaviors of personal customers, analyzing market trends and identifying opportunities to evolve the digital proposition.
• Collaborate with global Product teams, contributing to shared strategies and capabilities and promoting the adoption and reuse of global solutions whenever they meet market needs.
• Balance scalability, consistency and global reuse with the specific needs of customers and the business, as well as the local regulatory framework.
• Work closely with Product Designers to develop simple, intuitive, accessible and coherent digital experiences that solve real customer problems.
• Define hypotheses, collect and analyze customer feedback, track digital journeys and behaviors, and continuously optimize features and experiences.
• Collaborate with Engineering, Data, Design, Marketing, Business and other teams, locally and globally, to define, prioritize and deliver Product initiatives.
• Use quantitative and qualitative data to support decisions, define success metrics and prioritize roadmaps, balancing customer impact, business value, global strategy, local needs, technical complexity and regulatory requirements.

• Between 3 and 5 years of experience in Product Management, preferably in banking, fintech, digital products or digital-first environments.
• Strong knowledge of Product Discovery, product management, and roadmap definition and prioritization, including defining the product vision and objectives (Product Goal).
• Product Backlog management and refinement: breaking down epics into small, testable user stories with clear acceptance criteria.
• Proficiency in prioritization techniques, value versus effort, and the ability to justify and communicate trade-offs to stakeholders.
• Experience with agile methodologies: sprint planning and tracking, refinement, sprint reviews, estimation and team capacity management.
• Good understanding of UX/UI principles and the ability to translate customer needs into Product opportunities and solutions, including knowledge of accessibility and digital journey design.
• Ability to use data, customer research, experimentation (A/B tests) and performance metrics (adoption, retention, conversion, NPS, usage rate) to support decisions and measure results.
• Ability to work with technical teams: understanding of architecture, APIs and dependencies, release management, quality and acceptance of deliverables.
• Proficiency in product management and collaboration tools such as Jira, Azure DevOps, Confluence, Figma and analytics tools (for example, Power BI, Google Analytics or equivalents).
• Communication and active listening: ability to explain the product vision and priorities to technical and business audiences, locally and globally.
• Stakeholder management and influence: align expectations, negotiate competing priorities and build consensus without hierarchical authority.
• Decision-making: make decisions with incomplete information, taking responsibility for choices and trade-offs.
• Critical and analytical thinking: customer- and data-oriented, with the ability to solve complex problems in ambiguous contexts.
• Collaborative leadership: inspire and align multidisciplinary teams (Business, Design, Data and Technology) around common goals.
• Facilitation and conflict resolution: lead workshops, discovery sessions and refinement productively.
• Adaptability, curiosity and continuous learning: ability to balance global alignment with local needs.
• Higher education in Management, Economics, Engineering, Technology, Design, Marketing or a field relevant to the role.
• Будет плюсом: Additional training in Product Management, UX/UI, Agile, Analytics or related fields will be valued

• A fair and competitive compensation package that reflects the impact you create and the value you deliver.
• Our benefits are designed to support your life, goals and well-being, now and in the future.
• Through BeHealthy, our global wellness program, we promote holistic well-being.
• We offer parental leave, childcare support and programs tailored to every stage of life.
• We empower our teams through global opportunities and diverse career paths.
• You can dedicate part of your working time to volunteering activities.