fp&a director in mobile app monetization

Appodeal is a product company focused on mobile app monetization. Its products help people discover and grow their talents through successful mobile app businesses.

• Own the consolidated operating model for group revenue, gross profit, operating expenses, headcount, and cash, including the annual budget, quarterly re-forecasts, and monthly rolling view
• Build and own end-to-end board and investor reporting, including KPI packs, P&L and cash bridges, plan-versus-actuals, and written narratives
• Own the reporting calendar, pre-reads, and follow-ups
• Partner with Accounting through close, produce variance analyses against budget and forecast, and deliver a leadership flash view in the first days of each month with explanations
• Model gross and net ad revenue, publisher payouts, product and cohort take rates, eCPM and impression drivers, and network and publisher concentration
• Model UA fund capital allocation, cohort ROAS and payback curves, capital deployed versus recouped, per-title P&Ls, revenue-share deals, and working capital
• Partner with Product, Engineering, Growth, and G&A on hiring plans, vendor and cloud spending, returns on funded initiatives, and cost discipline
• Analyze take-rate and pricing changes, network mix shifts, privacy and platform policy changes, FX across entities, and quantified downside scenarios
• Move routine reporting from spreadsheets into BI and planning tools, partnering with the Data team to align finance definitions with product measurements
• Manage two financial analysts

• 7+ Years in FP&A, investment banking, transaction services, or strategy consulting, including at least two to three years in an operating role owning a budget and forecast cycle
• Build driver-based three-statement models, cohort and unit economics, and inspectable scenario models
• Build automation into finance reporting, including AI-assisted forecasting, an agentic reporting layer, rolling-forecast automation, scenario tooling, and automated variance reporting
• Work fluently with large transactional datasets and answer analytical questions independently
• Present to executives and the board, and identify the key numbers for each month
• Communicate directly and transparently in English and challenge commercial teams while maintaining partnership
• Take ownership of process gaps and close them without being assigned
• Have leadership experience mentoring and leading a team of analysts
• Be based in or relocate to Barcelona, be eligible to work in Spain, and be comfortable with a hybrid rhythm
• Будет плюсом: experience in ad tech, mobile gaming, marketplaces, healthcare, financial services, telecommunications, e-commerce, or other pass-through revenue businesses, including principal-versus-agent and gross-versus-net revenue judgments; multi-entity, multi-currency consolidation across US and EU entities; Pigment, Anaplan, Abacum, Planful, Looker, Tableau, Metabase, or NetSuite; Python, SQL, or dbt for analysis and report automation

• Hybrid schedule with four days per week in the office