or Machine Learning Engineer - Identity & Audience

Streaming TV is no longer just a brand awareness channel. It’s becoming a core part of the performance marketing mix, alongside search and social. Vibe.co is building the platform that makes TV work like the rest of the acquisition stack: targeted, measurable, and optimized for results.

Vibe.co is an Audience First Streaming TV Advertising platform that gives marketers the tools to reach the right audiences, optimize campaigns in real time, and understand what’s actually driving business outcomes. With hyper-targeted segmentation, AI-powered recommendations, real-time optimization, and incrementality measurement, Vibe brings the precision and accountability of digital advertising to the biggest screen in the house.

Today, more than 12,000 brands use Vibe.co to reach 120 million+ households. And in August 2026, Vibe.co became a Walmart company, opening up a new chapter for the business and the industry. With Walmart’s first-party data and purchase signals now part of the Vibe platform, advertisers can connect TV advertising to real-world transactions and measure the impact of CTV with a level of precision previously associated with platforms like Google and Meta.

This is a unique moment to join Vibe. With Walmart’s scale, data, and reach behind us, we’re building the next generation of TV advertising and creating a more measurable, performance-driven future for the channel.

Data isn't a support function at Vibe, it's the fuel. Every decision about which ad reaches which household, and when, runs on it. You'll join the Data Platform team and specialize in identity, turning billions of raw events into coherent, usable entities that power targeting, measurement, and the training sets Vibe's models learn from. You'll report to the Head of Data Platform. This role exists because identity resolution at Vibe's scale is a hard, unsolved problem, and the team needs someone who can build models that catch the right signal across petabytes of events. You'll get direct, measurable impact: your work decides which ad reaches whom and whether it worked, not a metric buried in a research paper. You'll shape the roadmap for a system every team at Vibe depends on, and work on a problem that only gets more interesting as CTV scales.

Identity Stack Ownership

Cross-Team Partnership

Our Values

At Vibe, we run on three values: Impact, Ambition, and Urgency. We tie every goal to a real business outcome, think 10x rather than settling for good enough, and move daily rather than waiting for perfect conditions.

You'll thrive here if you own outcomes without needing direction, default to action, and hold yourself to results, not effort.

This is a high-performance environment with high-performance rewards: you'll work alongside people who push you, with real ownership over hard problems in a market that's moving fast.

If that sounds like the best version of your career, we want to meet you.

The pay range for this role is €99,000 - €171,000. We will support relocation to Paris for great candidates.

At Vibe, we want you to build something, own something, and grow fast. Here's how we back that up:

Our Interview Process

We respect your time. Here's exactly what to expect — no surprises, no ghosting.