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описание
Job ID: A10518442
Amazon develops software and digital products, while its Payments Acceptance and Experience EU Acquisition & Engagement team drives customer acquisition and lifecycle growth for payment products across Europe. The team integrates AI capabilities into everyday operations and customer experiences.
задачи
Own reporting and insights to identify and evaluate opportunities to drive funnel conversion;
Develop and streamline dashboards and one-off analyses to surface business-critical KPIs and monitor marketing channel health;
Partner with stakeholders and Business Intelligence teams to acquire data for robust analysis;
Convert data into specific and actionable insights, implications, and recommendations for the Marketing team and the wider business;
Partner with analysts, data engineering, and technology teams to support a best-in-class marketing platform and data infrastructure;
Work with stakeholders to identify key metrics for evaluating marketing performance;
Identify, implement, and analyze A/B tests and campaigns;
Use customer-centric data analysis, data visualization, segmentation, and A/B testing to optimize channels and campaigns;
Stay current on best practices and trends in Marketing Analytics methodologies;
Communicate insights through data visualizations and presentations to stakeholders.
требования
Bachelor’s degree or equivalent;
Experience in business or financial analysis;
Experience with Excel, including VBA, pivot tables, array functions, and Power Pivot;
Experience with data visualization tools such as Tableau;
Knowledge of SQL;
Nice to have: experience in tax, finance, or a related analytical field; experience making business recommendations and influencing stakeholders.