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описание
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*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
Set up and run campaigns on Meta Ads to drive conversions rapidly at optimal costs per acquisition
Test and scale new paid channels such as TikTok and LinkedIn Ads
Fulfill regional user acquisition plans, manage business stakeholder expectations, maintain reports and budgets, and provide insights
Develop analytical tools to improve marketing campaign measurement
Collaborate with designers and copywriters to establish a creative-first approach
Collaborate with product managers to improve conversion rates across digital assets
Test new user acquisition funnels and promotional products
требования
Exceptional Meta Ads skills
Experience in Marketing Analytics, A/B Testing, and metrics-driven marketing
Advanced experience with analytical tools
Developed communication skills
English proficiency at least B1
Proven track record managing hundreds of thousands in ad spend
Будет плюсом: experience with international markets and understanding of the specifics of working with a particular region, experience working with audience segments, experience with other paid channels
условия
Competitive compensation package reflecting expertise and contributions; salary amount not specified
Flexible work schedule
Continuous learning opportunities and support for career advancement
Location options include the Belgrade office or remote work