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описание
Yellowgrape is an agency that develops brand marketing strategies and campaigns for brands across different industries, helping clients increase their visibility, relevance, and success through content, creative collaborations, and social-first communication.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
Develop, plan, and implement social media content for Instagram, TikTok, YouTube, Pinterest, and LinkedIn;
Plan, manage, and evaluate influencer marketing campaigns;
Translate brand strategies into platform-specific content with a strong understanding of formats and target audiences;
Build social media standards, templates, and best practices;
Create visual assets for social media and influencer campaigns;
Analyze campaign performance, derive learnings, and share them with clients and teams;
Monitor trends and platform mechanics and assess their relevance;
Collaborate closely with Brand, Performance, and Data teams.
требования
At least 2 years of professional experience in social media and influencer marketing;
Deep understanding of social platforms, algorithms, and audience behavior;
Strong sense of digital culture, storytelling, and effective content;
Hands-on mindset and willingness to work creatively, operationally, and independently;
Design skills and experience with Canva, Figma, or Adobe Creative Suite;
Very good presentation and communication skills;
Basic understanding of performance marketing, creative testing, and ROAS;
Experience with AI tools and AI-supported content creation;
Very good German and English skills, spoken and written;
Nice to have: Dutch, agency experience, experience with e-commerce brands.
условия
28 Vacation days;
Salary according to the transparent, market-based Baarda model;
Hybrid schedule: 3 office days in Berlin and 2 home-office days with a 40-hour week;
Monthly benefit budget through Alleo for health and sports;
Occupational pension plan with employer contribution;
Deutschland-Ticket;
MacBook;
Shared lunches on office days;
Employer-funded exchange program to work from Amsterdam;
Annual team trip;
Professional development through Yellowgrape Academy and the Learned platform;
After-work drinks, team events, and the Yellowgrape boat in summer.