seo specialist for industrial technology

Ingersoll Rand is a global industrial technology leader delivering mission-critical products, services and digital experiences across Europe and the wider EMEIA region. Its ITS CSS EMEIA Demand Generation & Digital Experience team manages how brands are discovered, understood and chosen online through content, web technology and data-driven marketing.

• Define and own the SEO, website content and GEO strategy and roadmap across European and EMEIA brand websites;
• Lead day-to-day website content governance, page creation and publishing quality in Contentstack;
• Drive on-page and technical SEO improvements, including metadata, headings, internal linking, structured data and keyword targeting;
• Use Semrush to identify keyword opportunities, monitor visibility, benchmark competitors and prioritize content and optimization work;
• Champion AI SEO and Generative Engine Optimization principles;
• Monitor performance with Semrush and Google Analytics, translating data into recommendations and executive-ready insights;
• Lead website migration, localization, content clean-up and multilingual quality initiatives;
• Advise marketing managers, product, content and web development teams on digital experience quality;
• Mentor and coach junior specialists and agency partners;
• Maintain publishing standards, content governance, taxonomy, redirects and link quality across owned properties;
• Support eCommerce roll out in the EMEIA region.

• 6+ Years of experience in SEO, website content management, digital marketing or web optimization roles;
• Experience leading initiatives across multiple markets or brands;
• Proven track record of defining SEO strategy and delivering measurable business impact in a B2B or enterprise environment;
• Hands-on experience with an enterprise CMS; Contentstack is strongly preferred;
• Advanced working knowledge of Semrush or a comparable SEO platform;
• Proficiency with Google Analytics;
• Experience in SEO and content strategy within e-commerce platforms;
• Experience mentoring or guiding junior team members and influencing senior stakeholders;
• Strong written and spoken English;
• Nice to have: Google Search Console, an additional European language.

• 12,400-20,375 PLN monthly;
• Annual bonus;
• Private medical care;
• Cafeteria and holiday subsidy;
• Flexible working hours;
• Stable working environment focused on long-term cooperation;
• Technical, professional and skills training;
• International working environment;
• Ownership Works equity program with a one-time stock award after successfully completing one year of employment for eligible full-time permanent employees;
• Occasional business travel within Europe and EMEIA, typically less than 10%.