Product marketing manager in iGaming

Are you GAME to JOIN US and be our new Product Marketing Manager? Pascal Gaming is on a search for a new player to join our team.

• Positioning & Messaging: Craft and evolve product positioning, ensuring a consistent brand voice and communication strategy across all channels
• GTM Strategies: Design and execute impactful Go-to-Market strategies for new game releases, while sustaining momentum for existing successful titles
• Sales Enablement: Develop compelling marketing collateral that highlights the Unique Selling Points (USPs) of our games for casino operators, affiliates, and key industry stakeholders
• Cross-Functional Collaboration: Partner with Sales, Business Development, PR, and Product teams to translate market insights into tangible product enhancements and high-performing promo campaigns

• Bachelor’s Degree in Marketing, Communications, Business Administration, or a related field
• 2+ years of experience in product marketing or brand management (preferably within IT or Fintech sectors)
• A proven track record of successfully launching and promoting products, backed by measurable business results
• A deep understanding of GTM strategies, promotional mechanics, and player retention techniques
• Proficiency in analyzing campaign performance metrics and using data to optimize marketing strategies and ROI
• Ability to conduct thorough market research and competitor benchmarking to maintain a distinct product advantage
• Strong experience in overseeing the creation of high-quality marketing assets and ensuring they align with the product’s value proposition
• Hands-on experience managing multi-channel campaigns
• Fluency in English is necessary for international communication and strategy development
• Ability to translate technical game features into exciting player-facing benefits
• Excellent interpersonal skills to bridge the gap between technical product teams and commercial sales teams
• Thriving in a fast-paced environment with frequent new game releases
• Будет плюсом: Prior experience in the iGaming or gaming industry is a significant plus

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