Product marketing manager in healthcare SaaS

You know the operating room from the inside and can explain why it runs better with nextOR without resorting to marketing theatrics? Then at nextOR, you translate the real clinical benefits of our AI-powered operating room planning into language that doctors, operating room coordinators, and executives immediately understand. Our mission: nextOR brings order to complex hospital environments. We optimize patient flows, operating room planning, and resource use so medical teams have more time for what matters most: people.

• You develop distinct, credible messages for decision-makers (CEO, CIO, executive management) and users (operating room management, chief physicians, anesthesiology, department heads) in clinical language, not feature-speak.
• You own value propositions, use cases, and customer stories with measurable results (e.g. fewer overtime hours, greater planning accuracy) as one-pagers, slide decks, video scripts, and webinars created by the group marketing team.
• You provide the sales and customer success teams with what they really need: battle cards, objection-handling arguments, and proof-of-value stories for acquiring new customers and upselling.
• You gather insights from customer interviews, win/loss analyses, and healthcare trends, and translate them into positioning and materials.
• You measure the impact of your content qualitatively and quantitatively, and improve it iteratively using the approach: changed because of feedback X → result Y.

• You know day-to-day hospital life from personal experience (e.g. nursing, anesthesiology, operating room support services, working as a float nurse, or internships) — or understand operating room workflows so well that clinicians trust you.
• 3+ years in B2B product or content marketing, ideally in healthcare — or a strong clinical background plus proven communication skills. We explicitly welcome career changers moving from nursing into communications.
• Native-level German, spoken and written, and the ability to make complex things simple — “explain it to me like I’m five” is a compliment to you.
• You think in measurable results, not beautiful slides.
• You bring people along by listening to them rather than talking at them.
• Будет плюсом: English skills are an advantage for reading and writing in an international collaboration setting; Bachelor’s or master’s degree in marketing, life sciences, healthcare management, or a similar field; Proven publications, articles, or thought leadership; your own social media activity is a plus; Basic understanding of the GDPR and data protection in healthcare; Confident working in fast-paced, multi-stakeholder environments

• Hybrid work: work remotely and spend some days at our prestigious office with a rooftop terrace in Berlin, right by Friedrichstraße station.
• MacBook: all employees receive their own MacBook as a work device when they start at nextOR.
• Ambitious, future-relevant projects: at nextOR, you will work with us to build and grow an innovative, growing startup and its brands in AI as a Service and Data-Driven Consulting. You can expect many projects where you can put your creative skills to use!
• Room to shape things: we value your ideas and give you space for your personal projects outside work and professional development. Be bold! We trust you!
• Employee participation: at nextOR, you have the opportunity to participate in the company’s growth and profits.
• Events and sports activities: in addition to our summer party and Christmas party, we organize employee events and sports activities several times a year. Join in, have fun, and get to know your colleagues better — at nextOR, work can be fun too!