product marketing manager for privacy tech

iubenda helps over 110K businesses worldwide build trust, boost performance, and grow by turning compliance into a growth engine. As part of team.blue, the company develops privacy technology and compliance solutions.

• Define product positioning and messaging based on customer needs;
• Own the product-led growth strategy, including priorities and long-term direction;
• Lead go-to-market planning and execution for new features from announcement to launch;
• Develop customer-focused use cases and compelling narratives;
• Conduct market research and competitive intelligence;
• Streamline and coordinate internal communication processes related to products;
• Drive sales enablement by creating materials and supporting the Sales team with relevant knowledge and tools;
• Track and report on growth-related goals and identify areas for improvement.

• Full proficiency in English;
• At least 5 years of experience in Product Marketing, including at least 2 years in product-led growth;
• Strong experience positioning highly technical SaaS features, from customer needs analysis using the pain/gain framework through messaging and GTM execution;
• Solid understanding of software development dynamics, SaaS functionalities, and metrics;
• Proactive mindset and genuine motivation to contribute to company growth;
• Ability to collaborate closely with product managers and user researchers to understand product features and their user needs;
• Strong interpersonal and communication skills with the ability to work effectively across cross-functional teams;
• Nice to have: experience in start-up and scale-up environments, a background in martech or legal tech, familiarity with marketing tools.

• Remote work is available worldwide;
• Offices are available in Milan and Bologna for people based in Italy or nearby;
• People based in Mauritius can work from anywhere on the island, with encouraged weekly collaboration at the Port Louis office;
• Work within a ±1 CET time frame;
• Fully paid week-long company retreats once a year;
• Yearly flex budget of up to 1.000€ for private health coverage, meal vouchers, childcare, learning, fitness, or other lifestyle needs;
• Work equipment supply scheme.