product marketing manager for consumer innovations

Experian is a global data and technology company that powers opportunities for people and businesses worldwide. It operates across financial services, healthcare, automotive, agribusiness, insurance, and other markets, investing in people and advanced technologies to unlock the power of data.

• Partner with the Innovation & Growth Domains from discovery through launch to identify customer problems, validate opportunities, and shape product direction;
• Bring together customer, market, and competitor insight to influence roadmap priorities and identify areas of greatest value;
• Define target customer segments, value propositions, and positioning for new products and features;
• Lead product marketing for new innovations, propositions, and features from concept through launch and optimisation;
• Turn complex product capabilities into compelling customer propositions that drive understanding, adoption, and growth;
• Measure product adoption and customer outcomes, using insight and experimentation to continuously improve performance;
• Build trusted partnerships across Product, Design, Research, Analytics, and Marketing to deliver customer and commercial outcomes;
• Influence senior stakeholders through evidence, customer insight, and commercial thinking;
• Champion modern product marketing by using AI and emerging technologies to accelerate customer insight, proposition development, and decision-making.

• Experience in B2C product marketing, product strategy, or customer-led marketing within a digital consumer business;
• Proven experience taking products, propositions, or customer experiences from 0→1 through discovery, validation, launch, and iteration alongside Product Managers;
• Experience influencing product strategy and roadmap decisions through customer, market, and competitive insight;
• Strong experience defining positioning, propositions, and go-to-market strategies that drive customer adoption;
• Deep understanding of customer research, experimentation, and data-informed product development;
• Excellent stakeholder management skills, with the ability to influence senior Product, Design, and Commercial leaders;
• Experience using AI and modern tooling to accelerate insight generation, proposition development, and product marketing workflows;
• Comfortable operating in fast-moving environments with high levels of ownership, autonomy, and ambiguity.

• Hybrid working with 40% office-based work;
• Great compensation package and discretionary bonus;
• Pension, Bupa healthcare, Sharesave Scheme, and other core benefits;
• 25 Days annual leave, 8 bank holidays, and 3 volunteering days;
• Additional annual leave can be purchased.