performance marketing manager in solar energy

Enpal provides an integrated solution for decentralized energy, including solar systems, battery storage, wallboxes, smart meters, and heat pumps. Its AI-powered Enpal.One+ platform connects energy systems and optimizes electricity consumption and feed-in on the energy market.

• Develop and implement the SEA strategy across Google Ads and relevant paid search platforms, continuously improving campaigns
• Manage budget planning, campaign execution, and the achievement of defined performance targets
• Analyze campaigns and identify opportunities to improve efficiency, conversion, and growth
• Continuously optimize keywords, ads, audiences, bidding strategies, and landing pages, and derive concrete actions
• Work closely with the management team and support a mentor with strategic paid search decisions
• Independently develop SEA projects from concept through implementation, scaling, and performance measurement
• Identify new growth and optimization opportunities in paid marketing and implement them with a customer-oriented, entrepreneurial approach
• Handle ad hoc projects and support the marketing team with cross-functional tasks and strategic questions

• Bachelor’s or master’s degree from a top-tier business school, completed with excellent results
• Initial work experience or internships at a fast-growing company, such as a startup, or in consulting
• Creative, persuasive, analytical, proactive, and solution-oriented
• Strong communication skills with internal and external stakeholders
• Strong interest in building companies and willingness to learn
• Goal-oriented, proactive, and responsible approach to work
• Experience prioritizing tasks in a fast-paced environment and applying a 100% approach to important tasks
• High standards for quality and a can-do attitude that motivates others
• Fluent spoken and written German and English
• Interested candidates are encouraged to apply even if they do not meet every requirement

• Hybrid work concept with flexibility to work in the way best suited to tasks
• Workflex allows work abroad for up to 30 days per year, depending on responsibility
• Modern office in Berlin-Friedrichshain with height-adjustable desks, a table-tennis table, stocked drink refrigerators, and barista coffee
• Onboarding day, welcome bag, and buddy program
• Transparent all-hands meetings, short decision-making processes, and an open feedback culture
• Team and company events
• 29 + 2 Vacation days, discounted Wellhub membership, and Corporate Benefits
• No decisions are made on the basis of skin color, religion or religious beliefs, ethnic or national origin, nationality, gender identity, sexual orientation, disability, or age, during hiring or employment. Enpal provides a safe workplace and opposes discrimination and harassment of any kind