performance marketing manager in AI

DeepL is a global AI product and research company that builds secure, intelligent solutions for complex business problems. Its Language AI platform provides human-like translation, improved writing, and real-time voice translation for businesses and individuals across global markets.

• Build, launch, and continuously optimize account-list and retargeting campaigns across programmatic native, display, CTV, audio, and DOOH for multiple products and regions;
• Manage the always-on media budget across markets, reallocating spend between products, channels, and geographies based on performance;
• Own the campaign planning cycle and coordinate account lists, landing pages, and campaign assets;
• Test creative, formats, targeting, and channel mix, removing underperforming assets;
• Own the ABM platform as the internal expert and build personalized landing pages and microsites for named target accounts;
• Run coordinated account plays across personalized destinations, programmatic, and paid social distribution;
• Deliver account-level engagement and buying signals to Field and SDR teams and drive adoption of available capabilities;
• Define and expand target account lists with Field, SDR, and regional marketing teams;
• Get regional account-based plays approved and launched;
• Own day-to-day relationships with DSP and ABM platform partners;
• Run the media agency selection process and provide a costed recommendation to leadership;
• Lead evaluations of new ABM and intent technologies through discovery and pilots;
• Oversee CRM and marketing automation platform integrations with Marketing Operations and internal engineering;
• Own performance reporting by product, channel, and region and communicate it to Marketing and Field leadership;
• Close gaps in programmatic measurement by supporting log-level data ingestion and account scoring;
• Build playbooks, templates, and channel guidance for regional marketers;
• Document the programme and make it measurable and handover-ready.

• 4–7+ Years of experience in B2B performance or account-based marketing;
• Hands-on ownership of paid campaigns, ideally in enterprise or B2B SaaS;
• Deep practical experience with programmatic advertising, including DSP campaign setup, account-list targeting, retargeting, budget pacing, and optimization;
• Experience running an ABM platform or personalization tooling and using engagement signals for sales outreach;
• Ability to manage meaningful media budgets across multiple markets and make reallocation decisions with incomplete information;
• Strong vendor and agency management skills, including briefing, KPI accountability, evaluations or RFPs, and scope and cost negotiations;
• Strong understanding of measurement and the limitations of UTM-based attribution for view-through channels;
• Experience partnering closely with Field and SDR teams and building reusable marketing frameworks;
• Strong project management and communication skills with the ability to prioritize concurrent regional campaigns without heavy oversight;
• Comfortable operating as an individual contributor and owning outcomes directly.

• 12-Month fixed-term contract covering maternity leave;
• Temporary employment.