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performance marketing manager for B2B wholesale

выше рынка на 155,1%
вакансия 574 689 ₽
в среднем 225 240 ₽
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описание

Qogita is revolutionizing wholesale procurement by providing a one-stop shop for branded products at competitive prices. The company aims to build the world's leading global wholesale trading hub and enable efficient distribution of goods.

задачи

  • Own all aspects of performance marketing, including campaign strategy, implementation, optimisation, and analysis;
  • Set channel strategy and manage budgets across digital channels, optimising for CAC:LTV and payback;
  • Run structured testing across creative, bidding, audiences, and channel mix;
  • Measure impact through cohort behaviour, repeat GMV, contribution margin, and incrementality;
  • Collaborate with content creators and designers to produce high-converting ad creative and landing pages;
  • Conduct keyword research, ad copywriting, and A/B testing;
  • Report performance to senior leadership with clear, actionable recommendations.

требования

  • Demonstrated experience running large Google Ads accounts at scale;
  • Broad understanding of paid social, organic channels, and channel interaction;
  • Enjoyment of creative strategy, ad production, script writing, and data analysis;
  • Strong understanding of conversion rate optimisation principles and tactics;
  • Experience with incrementality testing, including geo hold-outs and lift studies;
  • Hands-on experience implementing tracking, tag management, and server-side setups such as GTM;
  • Ability to debug dataLayer and signal issues independently;
  • Strong analytical skills and experience working with CAC:LTV and payback metrics;
  • Judgement to operate in a fast-moving environment and prioritise high-impact work;
  • Nice to have: SEO or other organic and owned-channel experience, B2B, marketplace, or ecommerce background, writing experience for ad copy, briefs, or stakeholder communication.

условия

  • Base salary: €70,000 – €87,500 (depending on experience);
  • Company performance-based bonus;
  • Attractive equity package;
  • Pension contributions;
  • 26 Days of annual leave plus 4 additional personal days;
  • Annual learning & development budget;
  • Dog-friendly offices;
  • Home-office setup package;
  • Office socials and annual company-wide offsite.

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Если просят выйти из iCloud, прислать код из SMS, запустить или установить что-то, перевести деньги — не соглашайтесь: это мошенничество.