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описание
Qogita is revolutionizing wholesale procurement by providing a one-stop shop for branded products at competitive prices. The company aims to build the world's leading global wholesale trading hub and enable efficient distribution of goods.
задачи
Own all aspects of performance marketing, including campaign strategy, implementation, optimisation, and analysis;
Set channel strategy and manage budgets across digital channels, optimising for CAC:LTV and payback;
Run structured testing across creative, bidding, audiences, and channel mix;
Measure impact through cohort behaviour, repeat GMV, contribution margin, and incrementality;
Collaborate with content creators and designers to produce high-converting ad creative and landing pages;
Conduct keyword research, ad copywriting, and A/B testing;
Report performance to senior leadership with clear, actionable recommendations.
требования
Demonstrated experience running large Google Ads accounts at scale;
Broad understanding of paid social, organic channels, and channel interaction;
Enjoyment of creative strategy, ad production, script writing, and data analysis;
Strong understanding of conversion rate optimisation principles and tactics;
Experience with incrementality testing, including geo hold-outs and lift studies;
Hands-on experience implementing tracking, tag management, and server-side setups such as GTM;
Ability to debug dataLayer and signal issues independently;
Strong analytical skills and experience working with CAC:LTV and payback metrics;
Judgement to operate in a fast-moving environment and prioritise high-impact work;
Nice to have: SEO or other organic and owned-channel experience, B2B, marketplace, or ecommerce background, writing experience for ad copy, briefs, or stakeholder communication.
условия
Base salary: €70,000 – €87,500 (depending on experience);
Company performance-based bonus;
Attractive equity package;
Pension contributions;
26 Days of annual leave plus 4 additional personal days;