The Paid Social Account Manager is responsible for managing the execution of paid social across several key clients. This will include management of the planning, implementation, invoicing, and reporting cycle to ensure that all work is delivered on time, to brief, and on budget to the highest standard possible, meeting each client’s objectives.
- Act as a key day-to-day contact for clients, building strong relationships in order to understand how to provide solutions to their objectives and challenges.
- Clearly communicate with internal teams, including direct line management of a Senior Account Exec, to enable an accurate and efficient process from brief to activation and post-campaign analysis
- Hands-on campaign management across major social platforms such as Meta, TikTok, Snapchat, LinkedIn, and Pinterest with a clear testing approach and actionable analyses to drive results for clients.
- Support the Digital Director in the development of a clear roadmap to drive client engagement and growth plans aligned to client priorities.
- Be involved with the management of regular client status meetings to define the digital media strategy and channel testing/development
- Establish media owner relationships to understand the changing media marketplace dynamics and opportunities.
The Paid Social Account Manager will be expected to demonstrate the following core competencies across 3 key operational areas:
Clients
You will be the key day to day contact for digital planning and activation across a group of clients that span the QSR, Telecommunications and Travel sectors and be accountable for all deliverables. Being able to define and articulate digital media strategies for your clients is essential.
Business and Budgets
A central part of the role will be ensuring a timely and accurate finance process, overseeing this process for all of your clients. As part of the role, you will also be expected to contribute to new business pitches as relevant.
Team
You will have responsibility for directly managing an Account Executive, reporting into the Digital Director. You will be part of the wider Digital department which also includes PPC, SEO, Programmatic and Ad Ops teams
