Paid Media Manager (Freelance)

Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube.

The Paid Media Manager will work closely with our Director of Paid Strategy to continually optimise paid campaign performance across different channels for internal and external stakeholders.

• Planning, managing and implementing digital campaigns across key paid channels, with a main focus on TikTok and Meta
• Activating campaigns and analysing results to make optimisations and maximise performance
• Using a ‘test and learn’ approach to continually improve campaign performance against KPIs
• Building and maintaining strong relationships across departments and with clients
• Presenting findings to clients regularly and reporting on campaign performance
• Making data-led recommendations to enhance performance
• Staying up to date with channel updates and suggesting changes to campaigns where needed

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