Менеджер по маркетингу

JustMarkets operates as a financial services company with a focus on high-adoption and financially innovative markets.

• Lead regional market growth by adapting the global marketing strategy to local market specifics and trends, informed by continuous monitoring of the competitive landscape and cultural shifts;
• Directly manage, mentor, and synchronize a local team including KOL, SMM/Community, PR/Events, and Content specialists, setting the direction, removing blockers, and creating an efficient environment;
• Develop quarterly marketing plans for locally relevant strategies for Uzbekistan and its client community;
• Manage the regional marketing budget, allocating spend across channels based on performance data, and continuously looking for ways to improve efficiency and results;
• Use analytics platforms to monitor campaign performance, understand user behaviour, and guide the team's priorities;
• Serve as the key connection point between the local team and Global HQ by sharing market insights and coordinating on global campaigns.

• 4+ Years of marketing experience, with at least 2 years in a leadership role overseeing a team of 3 or more specialists in fintech, crypto, retail trading, or a comparable fast-moving industry;
• Expertise in organic and partnership-driven acquisition in Uzbekistan or Central Asia;
• Strong understanding of marketing 360, including brand building, KOL/Influence marketing, PR, community growth, performance marketing, and SMM;
• Proven experience directly allocating and optimizing monthly regional marketing budgets ranging from $50,000, skilled at driving down CPA and maximizing ROI;
• Solid hands-on experience with any of the following analytics tools: Google Analytics 4, Tableau, PowerBI with the ability to interpret cohort data, traffic quality, and LTV trends;
• Experience with project management tools such as Jira, Asana, or Confluence to keep teams aligned and campaigns on track;
• Native Uzbek and fluent in business English for daily communication with cross-regional teams;
• Nice to have: Strong background in sourcing, auditing, and closing complex deals with Uzbek influencers, financial bloggers, media contacts and local partners, Hands-on proficiency with mobile attribution platforms - AppsFlyer or Adjust, including conversion tracking, traffic quality analysis, and fraud detection, Knowledge of financial advertising compliance in Uzbekistan, Familiarity with AI and automation tools to support content and campaign production.

• Working for a dynamically growing company;
• 15 Paid vacation days per year;
• 10 Paid sick leave days per year;
• 10 Days for floating public holidays;
• Medical budget;
• Professional education budget;
• Language learning budget;
• Wellness budget including gym membership, sports gear and related expenses.