Менеджер по маркетингу

The company is a well-established international retail organization focused on maintaining consistent brand positioning and executing marketing strategies across local markets.

• Plan and execute local and national marketing activities;
• Coordinate locally purchased media and ensure effective execution of media plans;
• Support local store marketing activities, including PR, influencer collaborations, radio, out-of-home advertising, and other promotional initiatives;
• Negotiate with local media, distribution partners, and external vendors to secure optimal commercial conditions;
• Participate in media planning with the central marketing team to ensure local relevance of campaigns;
• Support marketing activities related to new store openings, including catchment area analysis;
• Ensure consistent implementation of the company's brand identity and positioning across all locally produced marketing materials;
• Adapt global brand initiatives to local market needs while maintaining alignment with overall brand strategy;
• Ensure compliance with local legislation related to campaigns, pricing, and marketing activities;
• Act as the local contact for legal advisors and relevant authorities regarding marketing compliance;
• Collaborate with internal stakeholders, including Country Director, Retail Managers, District Managers, Sales & Expansion, Communications, and the central Marketing team, as well as with external partners.

• Relevant experience in brand management, marketing, or a similar role;
• Experience in planning and executing local and national marketing activities;
• Experience working with media planning and locally purchased media;
• Experience collaborating with internal stakeholders and external partners, including media agencies and distribution companies;
• Understanding of brand identity and positioning and the ability to ensure consistent local implementation;
• Knowledge of local legislation related to marketing campaigns and pricing;
• Strong communication, coordination, and organizational skills;
• Ability to work effectively in a cross-functional and international environment;
• Good command of English;
• Willingness to travel occasionally;
• Nice to have: Experience in retail marketing.

• No conditions specified