Маркетолог

Dreame Technology specializes in the manufacturing of appliances, electrical, and electronic equipment, with a focus on smart home cleaning appliances and consumer electronics.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

• Own the end-to-end marketing strategy and execution across leading Russian marketplaces, including Wildberries, Ozon, and Yandex Market, driving traffic growth and sales performance;
• Monitor platform policy updates, algorithm changes, and promotional mechanisms to identify opportunities, mitigate operational risks, and optimize marketplace performance;
• Analyze competitors' pricing strategies, advertising activities, content, and promotional campaigns to develop actionable insights and differentiated marketing strategies;
• Plan, manage, and optimize marketplace advertising campaigns, continuously improving ROI, traffic quality, and customer acquisition efficiency;
• Optimize product listings based on Russian consumer search behavior, working closely with the design team to maximize click-through and conversion rates;
• Plan and execute monthly, quarterly, and seasonal promotional campaigns aligned with Russian holidays, marketplace events, and key sales periods;
• Develop localized content marketing initiatives across VK, Instagram, and other relevant digital channels, collaborating with local influencers and creators to strengthen brand awareness and customer engagement;
• Track and analyze key marketing metrics, including traffic, impressions, CTR, conversion rate, ROAS, and ROI, continuously optimizing strategies to support new product launches and sustain best-selling products;
• Work cross-functionally with Operations, Design, Supply Chain, and Product teams to drive localized marketing initiatives and achieve business objectives.

• Have 3+ years of hands-on marketing experience on local marketplaces, preferably Wildberries, Ozon, and/or Yandex Market;
• Possess solid understanding of marketplace algorithms, advertising systems, traffic acquisition strategies, and promotional mechanisms;
• Demonstrate strong analytical skills with the ability to interpret marketing data, identify growth opportunities, and translate insights into actionable strategies;
• Show proven experience planning and executing high-impact digital marketing campaigns with measurable business results;
• Be results-oriented, self-driven, and capable of working in a fast-paced, performance-focused environment;
• Communicate effectively in English;
• Nice to have: Experience in the consumer electronics, home appliances, cleaning appliances, power tools, or related categories.

• No conditions specified