marketing manager in iGaming

CreedRoomz develops B2C gaming products and promotes them through digital marketing, tournaments, special events, streamers, affiliates, and external partners.

• Conceptualize, execute, and optimize end-to-end B2C marketing campaigns and product promotions to drive user acquisition, awareness, and reactivations;
• Plan and run marketing initiatives, including tournaments, promotional contests, and gamified player experiences;
• Collaborate with product, design, content, and CRM teams to deliver cohesive brand messaging across all touchpoints;
• Build and manage relationships with external marketing vendors and agencies, ensuring smooth workflows and high-quality deliverables;
• Organize and oversee collaborations with streamers, influencers, and affiliate partners to drive brand awareness and user acquisition;
• Track, analyze, and optimize external partner and streamer campaign performance to ensure maximum ROI;
• Leverage paid acquisition, social media, CRM/email, content marketing, and in-app promotions to increase brand exposure among target audiences;
• Identify new marketing channels, industry trends, and strategic opportunities to expand market share;
• Establish key performance metrics for B2C campaigns and partnerships, including CPA, LTV, ROI, conversion rate, and engagement rate;
• Monitor, analyze, and report on campaign success, providing actionable insights to optimize performance.

• 4+ Years of hands-on experience in B2C digital marketing;
• Bachelor’s Degree in Marketing, Communications, Business Administration, or a related field;
• Proven experience managing external vendors, affiliate networks, and influencer/streamer collaborations;
• Deep understanding of multi-channel digital marketing strategies, campaign execution, and player/user journeys;
• Hands-on knowledge of Twitch and Kick algorithms;
• Fluent English with exceptional written, verbal, and interpersonal communication skills;
• Advanced data analysis skills, including interpreting performance metrics, building comprehensive reports, and converting insights into actionable marketing strategies;
• Outstanding organizational skills and the ability to manage multiple promotions, partner collaborations, events, and strict deadlines simultaneously;
• Nice to have: Prior experience in the iGaming or gaming industry.

• Full-time, on-site position.