marketing manager in gaming

Supercell is a games company from Helsinki that creates games designed to be played by as many people as possible for years and remembered forever. Its games include Hay Day, Clash of Clans, Boom Beach, Clash Royale, and Brawl Stars.

• Own the end-to-end execution of Supercell marketing campaigns, activations, and initiatives across EMEA;
• Translate regional marketing strategy into concrete, high-quality regional go-to-market plans;
• Lead campaign delivery across digital, social, influencer, and partnership channels;
• Manage timelines, budgets, and scopes to ensure campaigns are delivered on time and to a high quality bar;
• Partner with local agencies, game teams, marketing strategists, and creatives to ensure smooth execution;
• Coordinate with creators, agencies, and external partners to deliver integrated campaigns;
• Oversee production across non-owned channels, events, and activations, ensuring consistency and accuracy;
• Track campaign performance and player response, sharing insights with stakeholders;
• Continuously improve execution quality by applying learnings and raising the bar over time;
• Capture learnings, identify execution improvements, and proactively recommend ways to improve future campaigns.

• Strong experience executing marketing campaigns in EMEA and ideally DACH markets, France, and the UK, preferably in gaming, entertainment, or consumer brands;
• Deep understanding of DACH media, culture, and player behavior;
• Hands-on experience across digital and social marketing, including influencer and creator collaborations;
• Familiarity with broader media channels such as TV, CTV, audio, and out-of-home;
• Proven ability to manage complex projects, timelines, and budgets;
• Experience working with international teams across time zones;
• Clear and concise communication skills with strong attention to detail;
• A proactive, adaptable mindset and comfort working in a fast-moving environment;
• Nice to have: Experience working on live games or live service products, familiarity with Supercell games or a strong interest in mobile and competitive gaming, experience executing campaigns across EMEA.

• Relocation support is available;
• Regular travel to Helsinki and occasional international travel is expected.