Marketing manager in FMCG

At LIMITD, we are revolutionizing German retail with influencer products. Since 2020, we have worked closely with creators such as CrispyRob, HeyMoritz, and Emir Bayrak to develop products for Gen Z. With our brands ROB’s, HEYYY, and EMYO, we bring the power of social media communities to store shelves. In our fast-growing startup, we rely on innovation and authenticity to redefine food retail—and we’d be delighted if you joined us!

• You lead the LIMITD marketing team in a professional capacity (social media + marketing project management) and manage all cross-brand activities.
• You develop the overarching marketing strategy for our brands and ensure that social media, campaigns, launches, creator integrations, and events work together optimally.
• You are responsible for planning, implementing, and developing the content and brand strategies for our brand accounts.
• You coordinate internal teams as well as external partners, service providers, and agencies (e.g., for events, production, creator collaborations, and POS marketing).
• You actively shape the strategic direction of our brands—from positioning and audience targeting to developing creative, cross-platform initiatives.
• You are responsible for budget and resource management for all marketing projects.
• You prepare reports, performance analyses, and presentations for internal and external stakeholders.

• You have a completed university degree with a focus on marketing, media management, communications, or a comparable background.
• You have several years of professional experience in marketing, brand management, social media, or campaigning—ideally in the creator, startup, or FMCG sector.
• You are familiar with the major social media platforms (especially TikTok, Instagram, and YouTube) and understand how the creator economy works.
• You have experience leading projects or teams and are able to manage multiple brands and campaigns in parallel.
• You are communicative and solution-oriented, enjoy working with people, and keep a clear overview even in dynamic situations.
• You are a team player, but can also work independently with a high level of commitment beyond the usual expectations.
• You bring a strong hands-on mentality, a high degree of initiative, and a friendly, composed nature.
• You work in a structured and reliable manner and enjoy taking responsibility.
• You are flexible, resilient, and open to occasional business travel.
• Very good written and spoken German and English skills.
• Confident use of MS Office (especially PowerPoint and Excel).
• Будет плюсом: Experience working with influencers, coordinating events, POS marketing, or content production is a plus

• Fair compensation package with 28 vacation days per year, a monthly lunch allowance, a public transport allowance, a Urban Sports Club membership, and other benefits.
• Flexible working hours with flexitime and opportunities to work from home.
• Daily refreshments including fresh fruit, muesli, drinks, and snacks.
• A modern workplace in our office in the heart of Kreuzberg, with good transport connections.
• Professional development through individual training and development opportunities.
• A startup atmosphere with flat hierarchies, an open feedback culture, and a great team.
• Team events and shared experiences—from lunches and evenings on our rooftop terrace to regular events for unforgettable moments.