marketing manager for premium CT

Philips develops medical technology, including a premium CT portfolio with Spectral CT and innovations such as Photon Counting CT.

• Manage marketing communications projects from objectives and audience insights through concept development, briefing, content creation, and delivery of campaigns, assets, and toolkits
• Contribute to communications plans and project roadmaps aligned with the CT business marketing plan, approved positioning, and customer journey priorities
• Develop product messaging and creative briefs using approved claims and evidence, and coordinate content across web, email, social media, brochures, events, trade shows, sales enablement, and other omnichannel touchpoints
• Support product launches and campaign activation with Category Leaders, Product Managers, regional teams, and markets
• Maintain consistent brand personality, tone of voice, and quality, ensuring materials meet brand, legal, and regulatory requirements
• Brief and coordinate agencies, production partners, and vendors, tracking scope, delivery, quality, timing, project costs, and budgets
• Monitor campaign and asset performance measures, share practical learnings, and apply improvements to future communications and customer experiences
• Operate independently and build relationships with stakeholders across a global environment

• Bachelor’s or Master’s degree in Marketing, Marketing Communications, Business Administration, Communications, Public Relations, or an equivalent field
• At least three years of relevant marketing communications experience
• Experience creating and delivering integrated marketing content, including campaigns, digital content, web pages, brochures, trade show materials, sales collateral, or product launch communications
• Strong project and stakeholder management skills, end-to-end ownership, and the ability to work independently with limited day-to-day supervision
• Excellent English communication skills and the ability to develop clear messaging and briefs for different audiences and channels
• Будет плюсом: healthcare, medical technology, imaging, CT, or other regulated-industry experience; experience with agencies, regulatory reviews, or claim substantiation; LEAN Basic certification

• Eligible for a 3% bonus linked to KPIs and company results
• Office-based teams work in person at least 3 days per week