igefa is the leading B2B specialist wholesaler for hygiene, cleaning, care, occupational safety, and hotel and catering supplies in Germany. As a family-owned business with around 3,000 employees at 30 locations, every day we ensure that our customers can work reliably, with the right products, services, and digital solutions. igefa – Always. Here for life!
Marketing manager B2B
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описание
задачи
- Through the conception and implementation of comprehensive marketing activities, you make a significant contribution to the success of the Industry Division.
- You contribute to the marketing and content strategy and derive target-group-specific activities from it.
- As the central point of contact for the Division, Category Management, and other stakeholders, you actively contribute the marketing perspective and coordinate the joint planning, prioritization, and implementation of marketing projects.
- Together with external partners, you implement marketing projects and ensure a consistent cross-media approach.
- You always keep an eye on the success of your projects and measure it against defined goals and KPIs.
- You report to the Head of Marketing and Communications.
требования
- A successfully completed degree in communications, media, or business studies, or a comparable qualification, provides your foundation.
- You have several years of marketing experience (around 3–5 years), ideally in both agency and corporate environments.
- In-depth marketing expertise and a comprehensive understanding of B2B business models, ideally in retail, industry, or related sectors.
- Experience independently planning, managing, and implementing marketing projects, such as campaigns, sales promotions, trade fairs and events, or content projects.
- Strong stakeholder management and structured, efficient, and collaborative work with internal departments and external service providers.
условия
- A position in a stable and sustainable company
- Remote work, governed by a policy, two days a week
- 30 days of annual leave plus special leave days for specific occasions
- Loyalty bonuses and additional vacation days after 5 years of service (up to 35 days)
- Flexible working hours and a working time account through digital time tracking
- JobRad
- Training and professional development at the in-house igefa Campus
- A health budget worth €300 per year for high-quality additional services (visual aids, dental cleaning, and much more)
- Group accident insurance for all employees
- A comprehensive, individual onboarding plan, provided before you join the company
- Employee purchases at attractive prices
- Employee offers through Corporate Benefits
- Company events
навыки
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