29 июл

marketing manager

ориентир по рынку
вакансия зп не указана
в среднем 285 193 ₽
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описание

inDrive is a global tech company challenging injustice through fair choices, growing from a ride-hailing app into a multi-service platform offering freight, delivery, intercity travel, and financial services across 48 countries.

задачи

  • Develop, implement, and continuously refine the comprehensive global marketing strategy to scale inDrive’s E-com direction across all priority markets;
  • Own and optimize the global marketing mix to hit aggressive targets across core business KPIs: New User Acquisition (CAC/Volume/Quality of NU’s), Monthly Transactional Customers (MTC), Retention Rate, and Average Order Value (AOV), designed for both sellers and buyers;
  • Lead the entire partner lifecycle globally from marketing perspectives, from initial validation, commercial modeling, and exploratory alignment to launching MVPs/pilots and driving long-term full-scale marketing integrations;
  • Strategically design partnerships and campaigns that accelerate the conversion of single-product users into multi-vertical platform users;
  • Ensure all marketing activities and partnerships are directly tied to financial performance, calculating, forecasting, and delivering measurable Net Revenue Generation from all marketing-driven partner integrations.

требования

  • Have 3+ years of experience in Marketplace Marketing, with a strong understanding of marketing acquisition and retention mechanics and analytics driving the commercial impact, including experience working with classified or partnerships business models;
  • Prove experience managing and inspiring cross-functional, multicultural marketing teams in a complex matrix environment with the ability to align regional execution teams with global strategic objectives without direct hierarchical authority;
  • Demonstrate exceptional skills in financial planning, data-driven budget allocation, and marketing mix modeling to maximize ROI and distribute capital efficiently across diverse global acquisition channels;
  • Possess a strong, numbers-first mindset with a proven track record of committing to and hitting strict growth targets, specifically New User Growth and Monthly Transactional Customers (MTC);
  • Bring advanced commercial acumen with analytical capability to evaluate business models, calculate LTV/CAC ratios, assess incrementality, and forecast the financial impact of partnerships before deployment;
  • Speak fluent English;
  • Share a passion for fast-paced, high-growth marketplace businesses and a customer-centric mindset aligned with the company's mission;
  • Nice to have: Spanish.

условия

  • Help challenge injustice by creating fair choices for millions of people across 48 countries;
  • Develop professional skills with access to mentoring, career consulting, and learning programs;
  • Collaborate with teams around the world and gain international experience through the Global Talent Exchange Program;
  • Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects;
  • Work alongside people who take initiative, speak openly, and challenge themselves to grow;
  • Improve language skills through co-financed courses and internal speaking clubs;
  • Note that final benefits may vary depending on the location.

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Если просят войти через iCloud, отправить коды из SMS, запустить код, что-то установить, перевести деньги или сделать что угодно, связанное с деньгами, не соглашайтесь: это признаки мошенничества.