Marketing Automation Manager

monday.com is the AI work platform powering the most ambitious teams. 250,000+ customers across departments use us to bring people, workflows, and AI agents together on one flexible platform where AI doesn’t just assist, it executes. We move fast, build things that matter, and foster an ownership-driven culture where you’re empowered to shape how organizations work and outpace their competition.

We are looking for a Senior Marketing Automation Manager to own and evolve the technology, architecture, and operating infrastructure behind Lifecycle Marketing at monday.com.

This is a senior, hands-on individual contributor role at the intersection of lifecycle marketing, marketing technology, data, and AI. You will own how our lifecycle platforms are structured and scaled, while building the systems that enable teams across monday.com to safely and independently execute campaigns, in-app experiences, and automated flows.

A major part of the role will be helping us transform how lifecycle marketing gets built: migrating existing programs into our new platform and architecture, reducing manual execution, enabling self-service across the business, and developing increasingly AI-powered and agentic ways to create, QA, and launch campaigns at scale.

You won’t just operate the system. You’ll build the system that enables others to operate.

Platform architecture & operations

Business enablement & self-service

Platform migration & transformation

AI & agentic campaign operations

Operational excellence

• 4+ years of experience in lifecycle marketing technology, CRM, marketing automation, or marketing operations, ideally within a high-growth SaaS or technology company.
• Deep hands-on experience with Braze or a comparable sophisticated customer engagement platform, with strong Braze experience highly preferred.
• Experience owning or significantly influencing marketing automation architecture, not only executing campaigns within an existing setup.
• Experience building self-service marketing capabilities that allow non-technical or distributed teams to execute within defined guardrails.
• Experience with platform migrations, large-scale flow or campaign migrations, or significant marketing technology transformations.
• Strong understanding of lifecycle orchestration, segmentation, personalization, experimentation, triggers, and cross-channel experiences.
• Strong technical fluency and comfort working with events, attributes, data structures, APIs, integrations, and permissions.
• Experience partnering directly with Data and Engineering.
• Experience designing scalable processes and automation that reduce manual campaign production.
• Practical experience applying AI or automation to marketing workflows is highly valuable.
• Ability to operate independently as a senior IC. Identifying problems, defining solutions, making decisions, and driving implementation without requiring detailed direction.
• Experience with Liquid, SQL, HTML/CSS, APIs, or similar technical capabilities is a strong advantage.