head of marketing in iGaming

Описания нет

• Develop and implement an end-to-end B2B marketing strategy, defining goals, promotion channels, and measurable KPIs
• Own marketing budgets, optimize spending, and evaluate campaign ROI
• Elevate brand recognition, manage the industry reputation, and build relationships with iGaming media, partners, and influencers
• Coordinate integrated digital marketing efforts, including SMM, SEO, email campaigns, and content strategy for operators and players
• Analyze market trends and competitor strategies, and identify growth channels in the iGaming space
• Build, mentor, and inspire a high-performing marketing team, fostering accountability and continuous learning
• Plan, coordinate, and lead participation in international iGaming events and expos to maximize networking and business opportunities
• Collaborate with designers to approve visual assets and ensure consistent, high-quality promotional materials

• 3+ Years of marketing experience in iGaming, preferably on the game-provider side, with a proven track record of successful campaigns and scaling brand awareness
• Deep understanding of B2B marketing dynamics in the slots/casino ecosystem
• Strong experience in budget allocation, performance analytics, and KPI tracking
• Hands-on expertise in SMM, SEO, email, and international trade show management
• Strategic mindset and ability to execute quickly without unnecessary red tape
• Fluent spoken and written English
• Будет плюсом: an established network of iGaming media contacts, affiliates, and event organizers, experience working directly with game studios or casino operators, knowledge of PR strategies tailored to regulatory nuances in various jurisdictions, a strong visual eye and experience briefing or managing visual content production

• Условий в вакансии нет