Experience executive for consumer activations

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• Work closely within the CX team to define the consumer expression across all touchpoints to ensure a 360 visualization to the consumer
• Drive the execution of online and offline activation plans
• Work with the experience manager on activations planning and strategy
• Work with the Agency to optimize activations for content creation to be used online
• Support the development and management of offline activations, including events, pop-ups, retail optimization and other physical touchpoints
• Identify and analyse performance as well as key consumer trends and insights from activation
• Manage the delivery of projects on time and within budget
• Work with agencies and vendors to ensure the delivery of high-quality activations
• Ensure that all activations are aligned with the brand strategy

• Proficiency in English & Russian
• Bachelor’s / Master’s degree in Business Administration or Marketing
• At least 2 years' experience as a Brand/Marketing specialist or a similar role
• Solid knowledge of online and offline customer engagement platforms and channels
• Proficiency in MS Office
• Ability to implement changing perceptions, trends, and insights into content strategy in short timelines with appropriate agency briefs
• Ability to turn complex insights into a simple story and synthetize information into concise picture
• Familiarity with budgeting and measuring ROI
• Consumer centric experience to ensure optimized activations management
• Previous experience with managing multiple agency workstreams
• Familiar with all channels visible to the consumer to ensure 360 activations offline to online
• Будет плюсом: Kazakh is a good to have

• Условий в вакансии нет