Email marketing manager for ecommerce brands

An opportunity has arisen for a Senior Email Account Manager to join a digital marketing agency supporting e:commerce brands across fashion, sportswear, supplements and other consumer sectors. As a Senior Email Account Manager, you will lead client accounts from strategy and planning through campaign delivery, optimisation and performance reporting, using Klaviyo to drive measurable results.

• Managing client relationships, onboarding new accounts, conducting performance reviews, planning promotions and identifying retention risks.
• Developing campaign calendars, automated flow strategies, audience segmentation, list growth plans and A/B testing schedules.
• Managing Klaviyo campaigns and flows, including quality checks, scheduling, optimisation, dynamic content, deliverability and auditing underperforming automations.
• Briefing designers and copywriters, reviewing creative work, coordinating production through Monday and working with design and build teams to meet deadlines.
• Reporting on email revenue, store revenue contribution, campaign and flow performance, and list growth using Hiro Analytics, translating results into recommendations and monitoring account progress.

• Approx 4 years experience in email marketing, including a minimum of 2 years managing multiple ecommerce clients within an agency.
• Strong practical experience with Klaviyo, including building automated flows, creating segments, running A/B tests, managing deliverability and generating reports independently.
• A proven track record of delivering revenue growth for direct:to:consumer (DTC) brands, with the ability to explain the strategies used and their results.
• A good understanding of creative email and copy, including briefing designers and reviewing work for quality and brand consistency.
• Будет плюсом: Experience with SMS marketing through Klaviyo; Familiarity with Hiro Analytics, Monday or Figma; Knowledge of Shopify, including how ecommerce applications, reviews, subscriptions and loyalty programmes integrate with email marketing; An interest in using AI tools to support campaign planning, briefing, copy development and reporting

• This full:time role offers hybrid working options, with at least 3 days per week in the Putney office, and a salary of A GBP 32,000 : A GBP 44,000 with benefits.
• Competitive salary
• Company pension
• 25 days annual leave plus bank holidays
• Casual dress and company events
• Quarterly team trips