crm marketing manager for retail technology

Pion produces technology for major retailers, connecting them with the youth market. The company develops solutions that satisfy consumers, drive client ROI, and support an empowering workplace.

• Own and evolve core lifecycle journeys, including onboarding, activation, engagement, basket abandonment, win-back, and re-engagement, from strategy through build and optimisation;
• Plan and execute commercial campaign sends while balancing frequency, relevance, commercial priorities, and lifecycle programme health;
• Plan and execute engagement-focused sends with wider marketing teams across content, calendars, and social opportunities;
• Own and prioritise the testing roadmap across subject lines, send times, content, and journey logic, turning results into concrete recommendations;
• Use performance data, including opens, clicks, conversion, retention, and incrementality, to diagnose underperformance and propose fixes;
• Brief, QA, and direct internal resources to extend execution capacity;
• Build the internal narrative on what is working to support further investment in CRM.

• 5+ Years of hands-on experience across the full CRM and lifecycle marketing discipline, including strategy and campaign execution;
• Confident use of an ESP or marketing automation platform such as Iterable, Braze, Salesforce Marketing Cloud, Klaviyo, or similar;
• Strong understanding of segmentation, triggers, and automation logic;
• Ability to interpret performance data and turn it into clear next steps;
• Interest in testing and iterating CRM programmes;
• Proactive mindset with a focus on continuous improvement;
• Comfortable briefing and directing internal resources;
• Ability to build buy-in across product, brand, marketing, creative, and data teams;
• Clear and honest communication with a self-starter, can-do attitude;
• Nice to have: consumer experience in subscription, membership, loyalty, ecommerce, or affiliate-adjacent businesses, familiarity with incrementality or holdout testing, data querying skills, exposure to advanced personalisation and next-best-action decisioning.

• Competitive salary;
• 30 Days annual leave plus bank holidays;
• Personal development and career growth support, coaching workshops, and progression plans;
• Flexible working hours;
• Monthly wellness allowance, gym memberships, mental health first aiders, and a health cash plan;
• Partnership discounts for major brands;
• £200 Work from home set up allowance.