Creative Director, Marketing

Labhouse is a fast-growing startup that builds, launches, and scales its own AI & Productivity Apps, operating under a subscription-based business model.

Based in Barcelona, Labhouse was founded by Andrés Bou and Horacio Martos (Co-Founders of SocialPoint).

We operate at the intersection of mobile technology, AI, and product-driven growth, with a strong focus on experimentation and performance.

Would you like to make an impact as part of a company that builds the best mobile apps used by millions of users worldwide? If so, discover your next challenge below.

As Creative Director, you will own the creative vision behind how the world discovers our apps, and you will make a real share of that work yourself. Working as a direct partner to the CEO and the Marketing Leadership, you will define our brand voice and visual identity across the portfolio, and lead the creative engine that fuels our growth: user-acquisition campaigns, store presence, social content and brand storytelling.

This is a player-coach role. You will spend a significant part of your time hands-on: concepting, scripting, designing, animating and editing. You will also lead a team of creatives, setting direction, giving feedback and raising their craft. You will be accountable for creative that is both beautiful and effective, tying creative decisions directly to business results

You will stay ahead of platforms and competitors, spotting formats, trends and creative angles before others do, and turning them into campaigns that scale. Together with Performance Marketing, Product and Design, you will shape how each app is positioned and launched, not just produce assets for it.

• Hands-on creation: concept, script, design, animate and edit high-impact creative, especially new concepts, launch campaigns and the ads that set the direction for the rest of the team.
• Creative vision and brand: define the brand identity, tone of voice and creative standards across the portfolio, while letting each app have its own personality.
• Team leadership: lead, mentor and grow a team of creatives; review work daily, give direct feedback, and hire as the team grows.
• Performance creative engine: lead the concepting and production of high-volume ad creative for paid channels (e.g. Meta, TikTok, Google, Apple Search Ads).
• Creative testing at scale: build a structured creative testing framework with Performance Marketing: hypotheses, iterations, learnings, and a clear process for scaling winners and killing losers fast.
• App launches and positioning: define the positioning, messaging and go-to-market creative for new apps from day one.
• Social and content: set the creative direction for organic social, creator partnerships and UGC, and write creator briefs yourself.
• Partners: manage external freelancers, studios and creators to scale output when needed.
• AI-native creative production: use generative AI tools yourself in ideation, scripting, image and video production, and bring those workflows to the team to multiply output without losing quality.

Communication:

Labhouse is proud to be an equal-opportunity employer. However you identify or whatever your journey to this point, we welcome all candidates to apply for the position that inspires them.

Come join us and help us build a company that everyone is proud to be part of.

Hiring Process