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ОБЩЕСТВО С ОГРАНИЧЕННОЙ ОТВЕТСТВЕННОСТЬЮ "ЦЕНТР НАЦИОНАЛЬНЫХ ИНТЕЛЛЕКТУАЛЬНЫХ СИСТЕМ" ИНН: 9704271170
описание
The Marketing & Customer Excellence department brings together marketing, customer engagement, digital capabilities and commercial excellence to drive business growth and create meaningful experiences for consumers and customers.
задачи
Develop and execute consumer marketing strategies that drive brand growth and business performance
Lead integrated omnichannel campaigns across media, digital and content channels
Translate consumer insights into activation plans, including product launches
Improve the consumer experience at every touchpoint to increase engagement, loyalty and retention
Manage the consumer ecosystem, including media, partnerships and e-commerce, and drive trade marketing and digital initiatives to improve visibility and conversion
Monitor market trends and manage budgets and external partners to ensure effective execution
требования
Bachelor’s degree in marketing, communications or a related field
5+ Years of experience in consumer marketing, digital marketing or related commercial roles
Experience in the FMCG or consumer health care industries
Proven track record of developing and executing integrated consumer marketing strategies, with strong expertise in media and consumer engagement
Excellent analytical, project and stakeholder management skills
Fluent in Russian and English
Будет плюсом: a master’s degree, knowledge of Kazakh