Бренд-менеджер
генерация резюме под вакансию
сопроводительное письмо
описание
SOFTSWISS provides leading iGaming software solutions.
задачи
- Develop and execute global brand projects aligned with corporate strategy and business objectives;
- Lead the development and implementation of the Employer Brand strategy in partnership with HR and Internal Communications;
- Define and update the EVP, employer brand positioning, key messages, target audiences, and priority GEOs;
- Plan and deliver quarterly and monthly Brand and Employer Brand campaigns;
- Manage cross-functional brand initiatives, including corporate campaigns, product launches, rebranding, and employer brand activations;
- Increase corporate and employer brand awareness across priority markets;
- Coordinate external agencies and production partners;
- Lead the creation of brand assets, including campaign concepts, videos, digital content, and marketing collateral;
- Ensure brand consistency across internal and external communications;
- Analyze brand performance, prepare KPI reports, and provide data-driven recommendations.
требования
- 3–5 Years of experience in Brand Marketing, Brand Management, or Employer Brand;
- Proven hands-on experience developing and launching brand positioning and repositioning from scratch;
- Experience managing complex cross-functional brand projects from planning to execution;
- Strong project management, stakeholder management, prioritization, negotiation, and strategic planning skills;
- Experience working with creative production, agencies, campaign development, and brand governance;
- Strong understanding of digital marketing, content strategy, and integrated communication channels;
- Analytical mindset with experience measuring brand performance and campaign effectiveness;
- Advanced English proficiency;
- Advanced Russian proficiency;
- High ownership, proactive mindset, and excellent communication skills;
- Ability to manage multiple priorities in a fast-paced international environment.
условия
- Private health insurance;
- Sports benefits;
- Comprehensive Mental Health Program;
- Free online English lessons with a native speaker;
- Local language courses;
- Paid time off;
- Maternity leave support;
- Referral program rewards;
- Training, internal workshops, and participation in international professional conferences and corporate events;
- Additional 1 Day Off per calendar year.
навыки
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