описание
Caucasus Auto started in Tbilisi in 2004. Today, over a million imported vehicles, 8 countries and a team of 700+ professionals make us a leader in the logistics industry. Behind this success stands the thing that moves fastest of all: our brand. Every day it speaks to thousands of people, in different languages, to different cultures, but always with one voice. For 21 years, our logistics, sales, customer care, finance, business development and marketing teams have built countless success stories together. Now, as we open new markets and plan innovative projects, our next step has to be even stronger.
задачи
- Bring our global brand strategy to our market and adapt it.
- Localize marketing materials (language, tone and cultural context) and run global campaigns on the ground from start to finish.
- Work every day with foreign partners, dealers, advertising agencies and teams across different countries.
- Communicate requirements clearly, monitor results and coordinate joint projects.
- Manage campaign costs and use resources in service of the bigger goals.
- Uphold brand guidelines across every activity, so the brand's identity and tone stay consistent on any platform and in any country.
- Research market trends, competitors and consumer behavior.
требования
- have at least 3 years of experience in brand management or marketing,
- Ideally with an international brand or across multiple markets.
- You know how a campaign moves from idea to results
- You've worked with agencies and managed multi-county budgets.
- Speak fluent Georgian and English, write precisely and cleanly, and have a feel for tone and nuance in both languages.
- You are energetic and never run out of ideas.
- You thrive when a lot is happening at once, and you get things done.
- You understand different cultures and know why a message works in one market but not in another.
- You choose creative solutions over standard ones, make decisions quickly and take ownership.
- Будет плюсом: any additional language is a strong advantage
условия
- Условий в вакансии нет