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описание
Bank of Georgia’s corporate social responsibility priorities are education, employment, and business. The bank supports people in believing in their potential and realizing it, with a mission to help people contribute to a better Georgia.
задачи
Understand beneficiaries’ wishes and needs and incorporate them into existing projects or develop new ones with the team
Select relevant communication channels for beneficiaries and plan campaigns
Monitor results and deliver tactical and strategic growth projects
Work with marketing colleagues and teams across the bank
Develop relevant touchpoints for beneficiaries and create new ones
Work on content with the team
Report monthly results and development plans
Collaborate with agencies
требования
At least 3 years of marketing experience
Strong analytical skills
Experience developing and creating relevant customer channels across online and offline channels
Experience planning growth-oriented campaigns
Ability to take an outside perspective on the team’s work
Experience identifying customer wishes and needs based on research
Ability to spot opportunities quickly
Desire to create and take action
Experience proposing and supporting initiatives with arguments and delivering projects through to completion
Willingness to work in and support an energetic, motivated team