We’ve signed up to an ambitious journey. Join us!
As Arrive, we guide customers and communities towards brighter futures and more livable cities, it isn’t a challenge just anyone could take on. Luckily, we have something to help us make it happen. Our people and our values. We Arrive Curious, Focused and Together. Just as our entire brand is inspired by the North Star, the shining light leading travelers to their destinations since time began, our values guide us. They help us be at our best. For our customers. For the cities and communities we serve. For ourselves. As a global team, we are transforming urban mobility. Let’s grow better, together.
This is a B2B Product Marketing Manager position within Arrive for Business, reporting to the Head of B2B Product Marketing. You will be responsible for RingGo, one of Arrive's three B2B brands, helping UK businesses manage parking for their employees and fleets. RingGo is one of our biggest markets, with significant opportunities to grow in B2B. As the dedicated product marketer for the brand, you will own the positioning, messaging, and go-to-market strategy for the UK. Your role involves creating impactful sales materials the RingGo team will actively utilize and ensuring businesses of every size recognize our comprehensive offerings. This is a highly collaborative, hands-on role where you will work closely with the RingGo sales team, Product, CRM, central marketing teams, and the EasyPark and ParkMobile product marketers within the wider B2B team.
How to make an impact
- Own RingGo's B2B positioning and messaging, crafting a compelling story that sets us apart in the UK market.
- Build and maintain a robust sales toolkit, including pitch decks, one-pagers, battle cards, talk tracks, objection handling, and customer-facing materials.
- Transform product updates and pricing changes into clear sales narratives and engaging customer communications.
- Collaborate to reach diverse business segments, from freelancers and small businesses to larger fleets, focusing on continuous growth.
- Partner with CRM and lifecycle teams on campaigns for the existing RingGo business base to drive onboarding, adoption, retention, and expansion.
- Work cross-functionally with demand generation, digital, web, and SEO teams to ensure RingGo's business offer is visible and converts effectively online.
- Conduct competitive and market research for the UK, keeping battle cards current, and measure success through asset usage, conversion, pipeline impact, and revenue.