aso specialist in mobile games

Matryoshka Games makes games.

• Run A/B tests on graphic and text elements of app pages in Google Play, the App Store, and alternative stores, and analyze the results
• Launch events in the App Store and Google Play, prepare and submit featuring requests, and evaluate the results and effectiveness of these activities
• Build keyword sets and prepare metadata for main and alternative stores
• Create and update game pages in alternative stores, including RuStore, Vivo, OPPO, Xiaomi, Steam, and Microsoft Store, and analyze the impact of changes
• Participate in the marketing team's creative meetings
• Later, update ad units, set up apps in ad networks, and manage social media according to the content plan

• Know metadata optimization, keyword research, and cross-localization
• Understand A/B testing tools, including Store Listing Experiments and Product Page Optimization
• Have experience with ASO tools such as AppTweak, ASOdesk, AppFollow, or similar
• Have up to 1.5 years of ASO experience; graduates of ASO courses without commercial experience are also welcome
• Have experience with App Store Connect and Google Play Console, or be willing to learn them quickly
• Have written English at B1–B2 level
• Confidently use Google Sheets and AI tools
• Be accurate and attentive to detail
• Будет плюсом: a degree in philology or linguistics, copywriting experience, experience with Steam and the MS Store, familiarity with AppLovin MAX and ad network dashboards, interest in marketing beyond ASO, such as social media

• €1,100 - €1,250 Net
• Flexible start to the workday in your time zone
• Regular performance reviews
• Opportunity to work from the Novi Sad office or remotely worldwide
• Official employment
• Comprehensive health insurance from the first day of work