The team develops a portfolio of four mobile applications in the Health & Fitness industry, with over 10 million users worldwide. Its goal is to inspire people to lead a conscious and active lifestyle and help them stay healthy and happy.
product manager for mobile health apps
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описание
задачи
- Coordinate and develop the product team, participate in hiring, onboarding, and developing Product Managers, support the quality of product decisions, and build effective team collaboration
- Translate strategy into sub-goals, identify features and changes that support them, develop product plans, define KPIs for each stage, and adjust plans when needed
- Manage the product lifecycle from hypothesis to scaling, generate data-based ideas, design user scenarios, define requirements, and prioritize the backlog
- Visualize concepts using diagrams and mockups for designers
- Participate in testing, analyze feature impact on metrics, iteratively improve features, and close hypotheses
- Research users, audience needs, health and fitness trends, and competitors; turn insights into product growth hypotheses
- Track Retention, DAU/MAU, and conversions in Amplitude dashboards and identify the reasons for metric changes
- Integrate content into the product through personalization and recommendations, set data-based tasks for content managers, test formats to increase engagement and retention, and manage content metrics including views, conversions, and impact on Retention
требования
- At least 5 years of Product Manager experience, including managing complex B2C products
- Experience managing a team of Product Managers or mentoring and demonstrating leadership within a product organization
- Proven impact on key product and business metrics, including Retention, Revenue, LTV, Engagement, and Conversion
- Personal expertise or interest in a healthy lifestyle area such as physical activity, nutrition, mental health, sleep, or dietary supplements
- Actively use AI tools to solve work tasks and improve team efficiency
- Deep understanding of product analytics and data-driven approaches; ability to formulate and test hypotheses, design experiments, and make data-based decisions
- Practical experience with product analytics tools such as Amplitude, Firebase, or Google Analytics
- Strong product discovery and product delivery skills
- Experience developing roadmaps, managing priorities, and making decisions
- Understanding of UX principles and experience creating mobile user scenarios with designers
- Understanding of product marketing, activation, retention, and monetization funnels, and growth mechanisms for B2C products
- Practical experience with product frameworks such as Jobs To Be Done, Customer Journey Map, and Lean Canvas
- English proficiency at B2 level
- Будет плюсом: mobile B2C experience in health, fitness, wellness, or edtech; experience with subscription monetization; experience in data analytics, design, or development
условия
- B2B cooperation
- Full-time work with a flexible schedule
- Official employment and competitive salary pegged to $
- 25 Calendar days of vacation plus 3 days off
- Friday team lunches at the company’s expense, gifts for significant dates and holidays, and corporate events
- Direct influence on product metrics, open and transparent management, a welcoming team atmosphere, and interesting challenges
навыки
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