Менеджер продукта
генерация резюме под вакансию
сопроводительное письмо
описание
Sandoz is a global leader in generic and biosimilar medicines, dedicated to increasing patient access to high-quality healthcare.
задачи
- Develop and implement short-term and long-term marketing strategies for assigned products (OTC and Rx);
- Plan, launch, and monitor marketing activities and campaigns;
- Create media concepts, promotional materials, and marketing projects;
- Collaborate with advertising agencies and manage media planning activities;
- Conduct market research and analyze market trends and competitive landscapes;
- Develop training materials and educate internal stakeholders on product features and benefits;
- Manage the product lifecycle and support the achievement of brand business objectives;
- Ensure full compliance with all regulatory requirements.
требования
- University degree in Medicine, Pharmacy, Biology, or a related field;
- At least 3 years of experience as a Product Manager or Product Specialist, preferably within the pharmaceutical industry;
- Strong knowledge of brand planning, forecasting, product lifecycle management, and budgeting;
- Hands-on experience with digital marketing tools and channels;
- Proficiency in MS Excel, MS PowerPoint, and MS Word;
- English B1;
- Nice to have: Additional education in Marketing or an MBA.
условия
- No conditions specified
навыки
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