Data product manager

Emma – The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand, with a presence in over 20 markets and more than 35 Emma stores across Europe. Our mission is simple: to develop sleep comfort products that empower our customers to awaken their best every day. Today, our products are trusted by millions and recommended by leading consumer associations worldwide.

• As a Senior Data Product Manager, you will define and execute the vision for our marketing data products, ensuring they support strategic business objectives across the organization.
• You’ll lead the end-to-end lifecycle of marketing data products (marketing performance reporting, BI dashboards, integration of new sources), from discovery to delivery, ensuring scalability, usability, and long-term value for marketing teams.
• Gather and distil requirements from marketing stakeholders, translating them into a clear vision and strategy into well-defined, prioritised solutions.
• Work with partners to maintain and refine the product roadmap, ensuring backlog prioritisation reflects business priorities, user needs, and technical considerations.
• Proactively identify and evaluate opportunities where better data can unlock marketing performance.
• You’ll serve as the primary point of contact for marketing stakeholders, managing expectations, providing transparency into the roadmap, and ensuring alignment on objectives and outcomes.
• You’ll drive the product discovery process, identifying the right problems to solve (the WHAT and WHY) and collaborate with engineering, analytics, and business teams on solutions (the HOW).
• You’ll maintain a well-prioritized roadmap with clear milestones, delivering high-impact data features and capabilities to marketing teams.
• Continuously improve your data products by embracing iterative delivery, collecting feedback, measuring performance, and refining both roadmap and features

• 5+ years of experience in data product management or a similar product role, with direct exposure to marketing data domains, example: attribution, campaign analytics, CRM data, or paid media performance reporting.
• Strong background in gathering and distilling requirements from users, validating hypotheses, and translating ambiguous needs into clear product definitions.
• Ability to translate business requirements into technical specifications and collaborate closely with data engineers and analysts.
• You understand key data warehouse concepts, can query datasets to uncover insights, and are familiar with BI/reporting tools such as Tableau.
• Expertise in leveraging qualitative and quantitative data to inform priorities and measure success.
• Ability to simplify complex data concepts for technical and non-technical stakeholders alike.
• Understanding of data infrastructure, analytics, governance, and how to build data products that drive business value.
• Demonstrated experience coordinating cross-functional teams, influencing without authority, and driving alignment across business, engineering, analytics engineering and analytics teams.
• Thrive in highly dynamic, uncertain, and fast-paced environments, embracing agility and change.
• Driven by impact and outcomes rather than outputs. You proactively identify new opportunities, challenge assumptions, and help shape the evolution of our data capabilities.
• Professional-level Business English is required
• Будет плюсом: Familiarity with marketing technology (CDPs, ad platforms, CRM systems, measurement tools) is a strong advantage

• Every Emmie owns part of our success with accountability. It’s about seeing it, owning it, doing it – something that is valued and measured in development
• We invest in your growth with trainings and coaching to get you to the top of your game
• We hire selectively which means working with smart, collaborative people who care deeply. It’s a community built by Emmies for Emmies
• With 60+ nationalities across 4 offices, global collaboration is part of our values. You’ll work across cultures, perspectives, and time zones
• Our Technology team's remote work policy allows for great flexibility.