Creative and design capability
The designer should:
Have a strong portfolio demonstrating excellent typography, layout, composition, hierarchy and use of imagery.Be able to interpret a creative brief and develop compelling visual solutions rather than simply execute instructions.Comfortable contributing ideas during creative development.Be able to work within established brand guidelines while still finding opportunities to elevate the creative.Understand how to create clear visual hierarchy when communicating complex or information-heavy content.Be confident presenting and explaining the rationale behind their design decisions.Be receptive to creative direction and able to develop work constructively following feedback.We are looking for someone with solid healthcare/pharmaceutical agency or studio experience who understands the demands of regulated communications.
Print design
The designer should be confident creating and developing materials such as:
Detail aids and leave pieces.Patient and HCP leaflets.Brochures and educational materials.Advertisements and advertorials.Congress and event materials.Exhibition graphics, pull-up banners and large-format graphics.Reference and formulary materials.Corporate and internal communications.They should understand artwork fundamentals including print specifications, bleed, colour, image resolution, typography and preparation of files for production.
Digital design
The role will also involve designing digital communications including:
Display advertising and digital banners.Email communications.Landing pages and content hubs.Website and webpage assets.Digital detail aids and interactive materials.Social and campaign assets.The designer does not need to be a developer but should understand digital design principles, responsive environments and the practical implications of handing designs over for HTML/development.
Strong working knowledge of Adobe Creative Cloud, particularly:
InDesignXDIllustratorPhotoshopExperience with Figma or similar digital design/prototyping tools would be highly desirable.
An understanding of digital production, HTML capabilities and limitations is advantageous, although coding is not a requirement.
Personal attributes
Creative – brings ideas to life rather than simply waiting for instructions.Visually sophisticated – has a strong instinct for what makes design work.Detail-focused – accuracy is critical in healthcare communications.Curious – interested in understanding the brief, audience and purpose behind the work.Collaborative – comfortable working closely with designers, developers, copywriters, medical writers, project managers and account teams.Pragmatic – understands the balance between creative ambition, budget, timings and regulatory requirements.Adaptable – comfortable moving between different brands, audiences, formats and types of work.Organised – able to manage several projects and priorities in a fast-paced studio environment.Accountable – takes ownership of the quality and accuracy of their work.Open to feedback – able to respond positively to creative direction and stakeholder comments.Proactive – identifies potential issues and opportunities rather than simply executing what is requested.We envisage this as a midweight/senior position, ideally with approximately 7+ years professional design experience, including meaningful experience within healthcare, pharmaceutical communications or a healthcare agency/studio environment.
Ultimately, we are looking for a designer who can raise the quality of the design work produced by the studio, not simply increase its production capacity.
Additional Information
