roadsurfer is a campervan rental company that also operates roadsurfer spots, a platform for discovering and booking unique camping spots, alongside its rental, subscription, and sales products.
web & product analyst for online booking
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описание
задачи
- Own the tracking setup across all markets, including the tracking plan, event naming, and GDPR-compliant consent handling
- Work with web developers to define, implement, and test tracking before every release
- Check data quality, compare GA4, Amplitude, and booking data, identify the root causes of discrepancies, and ensure they are fixed
- Run A/B tests in Amplitude Experiment end to end, from hypothesis and sample size to analysis and results, and document learnings
- Define the booking funnel and product KPIs, measure the impact of product changes, and build Amplitude dashboards and cohorts for product teams
- Advise Marketing and Product on tracking, attribution, and testing
требования
- At least 5 years of hands-on experience in web, digital, or product analytics
- Deep expertise in GA4 and Google Tag Manager, including building tracking setups
- Experience with server-side tracking, Conversion APIs, Consent Mode v2, and advertising pixel implementation
- Solid knowledge of GDPR rules for tracking
- Strong Amplitude skills and proven A/B testing experience, including statistical methods
- Strong SQL skills
- Ability to explain results clearly to non-technical colleagues and management
- Fluent English
- Будет плюсом: experience with Metabase and dbt
условия
- Salary range: between 55,000 EUR and 60,000 EUR gross per year
- Flexible working hours
- Work from abroad in Europe for one month per year
- Personal and professional development through the Inhouse Academy
- Annual camper budget
- Job bike offer
- Corporate Benefits Platform, Travel Industry Card, and Family & Friends Discounts
- Beautiful, bright office with table tennis and table football
- Dogs are welcome in the office
навыки
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