data analyst for digital marketing

Verisure protects millions of families and small businesses through 24/7 monitoring, expert verification and response, customer care, maintenance services, and technical support. The company operates across Europe and Latin America as a technology-enabled human services company.

• Own the digital measurement ecosystem for the Netherlands market, including tracking, data collection, and reporting;
• Maintain high data quality and partner with technical teams on accurate implementation and measurement using Google Analytics 4, Google Tag Manager, pixels, and event tracking;
• Analyze marketing and website performance using data from multiple sources;
• Identify trends, opportunities, and risks and translate findings into clear recommendations supporting commercial objectives;
• Build and maintain dashboards and reporting that provide visibility into key performance indicators;
• Help stakeholders understand which actions to take based on data;
• Support experimentation and optimization initiatives;
• Help design, measure, and evaluate A/B tests and conversion-focused activities;
• Contribute to improving customer journeys, marketing efficiency, and overall business performance;
• Foster a culture of data-informed decision-making across the business.

• Bachelor's degree in a relevant field;
• 3-5 Years of experience in Digital Analytics, Marketing Analytics, Business Intelligence, Data Analytics, or a similar role;
• Strong experience with Google Analytics 4 (GA4) and Google Tag Manager (GTM);
• Experience building dashboards and reporting solutions using Power BI or similar BI tools;
• Strong understanding of tracking, tagging, attribution, and data validation;
• Experience analyzing large and complex datasets and translating findings into actionable business recommendations;
• Experience with A/B testing, experimentation, and/or conversion rate optimization;
• Professional level of English;
• Ability to work independently, take ownership, and collaborate with stakeholders across different teams and locations;
• Nice to have: Interest in using AI tools to improve analytics, workflows, and efficiency.

• Office role in Lisbon, Portugal;
• No conditions specified.