Trade Marketing & Product Marketing Specialist (HoReCa & Leisure)

Life tastes better with ice cream

With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry.

We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference.

What truly sets us apart is how we work.

We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done.

We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.

Do you want to stand behind the growth of customers who sell ice cream in cafés, aquaparks, cinemas, or family entertainment centres?

We are looking for a hands-on marketer who will take ownership of the development of the Trade Marketing & Product Marketing Specialist (HoReCa & Leisure) —not only from the customer perspective, but also from the perspective of the portfolio and its further growth.

This role will support the development of the ice cream portfolio and brands within the HoReCa and Leisure channel in the Czech and Slovak markets. The role combines elements of trade marketing and brand support and focuses on the effective execution of marketing strategies in practice.

Collaborate on the preparation of communication and commercial plans and participate in their implementation in the field.

Work closely with sales, marketing, and key customers with the aim of supporting business growth, customer development, and ensuring high-quality market execution.

We are looking for a proactive and initiative-driven individual (a “doer” with a drive) who will continuously bring new ideas for customer development, identify market opportunities, and actively transform them into concrete actions.

Support and development of sales channels (HoReCa and Leisure)

Strategic development of the HoReCa portfolio

Monitoring of the market, competition, and trends and translating them into concrete activities

Proactively bringing new ideas for customer development and channel growth

Collaboration on the creation of marketing and commercial plans

Collaboration on the creation of marketing materials such as individual visibility, catalogs, etc.

Support in the implementation of promotional and commercial activities towards customers

Ensuring brand communication in line with brand guidelines

Cooperation in the development of key customers and preparation of acquisition activities

Working with data and supporting KPI tracking (conversion, penetration, active customers, etc.)

Strong P&L orientation and support of portfolio profitability management

Cross-functional collaboration (Sales, Marketing, Logistics)

Regular market visits and identification of growth opportunities

Fluency in English

Native speaker of Czech or Slovak

Solid IT skills, including MS365; basic understanding of AI tools (e.g. chat-based applications)

Valid driving licence

Strong soft skills, including the ability to work effectively in a fast-changing environment; team-oriented and open-minded

Alongside meaningful work and strong development, we offer a reward package that typically includes

• Market-competitive pay and performance related rewards
• Flexible ways of working
• Support for health, wellbeing and life outside of work
• Time off to rest and recharge
• Ongoing learning and development opportunities
• Specific benefits vary by location

This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end.

People who are driven by success to deliver more than we ever thought we could!

You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.

• Roles with real accountability and visible impact
• Free to move fast, experiment and challenge how things are done
• Continuous learning and development as the business grows
• Reward linked to performance and contribution.

Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business.

Ready to build the future of Ice Cream?

If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps.

If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.

Additional information

The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.

This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end. People who are driven by success to deliver more than we ever thought we could!

You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.

• Roles with real accountability and visible impact
• Free to move fast, experiment and challenge how things are done
• Continuous learning and development as the business grows
• Reward linked to performance and contribution.

Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business.

Ready to build the future of Ice Cream?

If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps.

If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.

Additional information

The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.