We are seeking a dynamic and experienced marketeer to join our regional strategic marketing team. This pivotal role will lead the development and execution of integrated marketing strategies that drive growth, elevate brand presence, and support high-impact initiatives across the energy sector, with a focus on nuclear, in Europe and India.
Strategic marketing manager in nuclear energy
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описание
задачи
- Lead the design and execution of strategic marketing campaigns aligned with business strategy priorities
- Collaborate with Strategic Marketing Lead to identify and activate high-potential growth opportunities.
- Develop and implement go-to-market strategies for new services and offerings.
- Use SOSTAC or similar frameworks to structure campaign planning and execution.
- Advocate for a client-centric and outside-in perspective throughout the team and among business stakeholders.
- Lead the planning and delivery of high-investment, cross-business brand events and related campaign activities.
- Oversee event strategy, logistics, content, and post-event engagement to ensure maximum ROI.
- Partner with the content, creative, communications and digital teams to deliver integrated and compelling, multi-channel campaigns.
- Build strong relationships with internal stakeholders including Client Account Managers, Sector Leaders, and wider MarComms teams within region and globally.
- Act as a strategic advisor to business leaders on marketing best practices and brand positioning.
- Ensure alignment of regional marketing activities with global brand and messaging strategies.
- Support in managing marketing operations, including budget tracking, reporting, and governance.
- Monitor and report on campaign performance using analytics tools; optimize based on insights.
- Contribute to monthly marketing dashboards and ROI reporting for senior leadership.
- Support the development and implementation of marketing processes and approval workflows.
требования
- 8+ years of experience in strategic marketing roles within a B2B environment or similar
- Demonstrated success in developing and implementing high-impact marketing strategies that drive growth in complex, competitive markets.
- Ability to align regional strategies with global goals.
- Strong client engagement skills, with experience in building marketing initiatives that strengthen client relationships and drive sales.
- Strong leadership skills with a proven track record of working with diverse, geographically dispersed teams, alongside extensive experience collaborating with large groups of technical specialists.
- Proficiency in using data analytics tools to track marketing performance, with a strong focus on optimizing for ROI and results.
- Bachelor’s degree in Marketing, Business, Communications or a related field.
- skilled at identifying emerging trends and translating them into actionable strategies.
- thrives in a dynamic, fast-paced environment with the ability to pivot and respond to shifting priorities.
- excellent verbal and written communication skills, with the ability to inspire and influence stakeholders at all levels.
- high degree of cultural awareness and respect, particularly regarding the nuances of European and Indian markets.
- driven by achieving measurable outcomes and maximizing the impact of marketing investments.
условия
- To support this commitment, all newly hired employees are required to attend an in-person Day 1 onboarding at an AECOM office location as a condition of employment.
- You will have the flexibility you need to do your best work with hybrid work options.
- AECOM provides a wide array of compensation, benefits and well-being programs to meet the diverse needs of our employees and their families.
- Join us, and you’ll get all the benefits of being a part of a global, publicly traded firm – access to industry-leading technology and thinking and transformational work with big impact and work flexibility.
навыки
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